Skip to main content

Global ADAS market will approach $10 billion this year

Advanced Driver Assistance Systems (ADAS) have been expensive add-on technical features for luxury vehicles for over 10 years, but during 2011, or perhaps more accurately Model Year 2012, features such as adaptive cruise control, lane departure warning, and low-speed collision mitigation will finally become available on higher-volume models such as the Ford Focus and Mercedes Benz C-Class.
April 25, 2012 Read time: 2 mins
RSSAdvanced Driver Assistance Systems (ADAS) have been expensive add-on technical features for luxury vehicles for over 10 years, but during 2011, or perhaps more accurately Model Year 2012, features such as adaptive cruise control, lane departure warning, and low-speed collision mitigation will finally become available on higher-volume models such as the 278 Ford Focus and 1685 Mercedes Benz C-Class.

According to 5725 ABI Research, this year, the global ADAS market value should approach US$10 billion, growing to an impressive $130 billion in 2016. “There are two main reasons why ABI Research anticipates accelerated growth in ADAS installations over the next five years,” says principal analyst David Alexander. “The first is the technical improvement in sensor design and manufacturing that is delivering lower cost and better performance. The second is the development of additional features over the core function for many systems that will make them more attractive to new-car buyers.”

Sensor fusion is allowing better functionality and performance from individual features, and the improvements are expected to continue while prices decline as volumes grow and development costs are amortized. Early lane departure warning simply alerted the driver if the vehicle strayed from the marked lane when the turn signal was not activated. Now such a system can also provide a record of the last speed limit sign passed, correct the lane drift, and operate the adaptive headlights.

“Blind spot detection is another option that now offers additional functionality on many vehicles,” says research director Larry Fisher of ABI Research’s NextGen division. “On some radar-based BSD systems this feature can use its sensors to determine when vehicles are approaching from the side when reversing out of a parking space. Other BSD systems are able to look further rearward to check for overtaking vehicles about to enter the blind spot.”

The “Advanced Driver Assistance Systems (ADAS) Market Data” study provides a comprehensive summary of data for driver monitoring systems, adaptive cruise control, intelligent speed assist, front collision warning, pedestrian detection, lane departure warning, road sign recognition, blind spot detection, night vision, and adaptive headlight systems. System volume and value forecasts for installations are provided globally, by region, through 2016, as well as a sampling of system selling prices in key countries.

For more information on companies in this article

Related Content

  • TEXpress adds reversible managed lanes
    April 19, 2017
    Land availability restrictions and tidal traffic flows have led to the implementation of a novel managed lane configuration in Texas, as Colin Sowman finds out. Dealing with traffic congestion related to the ‘tidal flows’ caused by large numbers of commuters making their way into major business hubs in the morning and returning to the suburbs in the evening, has seen the widespread use of adaptive signal timing and even reversible lanes.
  • Autonomous car data released
    January 14, 2016
    California’s Autonomous Vehicle Testing Regulations require every manufacturer authorised to test autonomous vehicles (AV) on public roads to submit an annual report summarising the disengagements, or deactivation of the autonomous mode, of the technology during testing. Eleven manufacturers are currently testing autonomous vehicles on the state’s roads, seven of which (VW/Audi, Mercedes Benz, Google, Delphi Automotive, Tesla Motors, Bosch, and Nissan) were required to submit their first disengagement re
  • Developments in signal head lens technology
    February 3, 2012
    Heads and tails Leading manufacturers of traffic signal systems discuss developments in signal head technology as well as some of the legacy issues which affect future deployments Transparent model of Dambach's ACTROS.line technology, showing the bus electronics in the signal head Cowls could be superseded by the greater use of lens technology
  • Confusion over electric motors for heavy trucks
    December 19, 2016
    According to Dr Peter Harrop of research company IDTechEx, there is still no agreement on the best type of electric motor to use in heavy trucks. The company’s analysis indicates that the booming, confusing traction motor business will rise to around US$400 billion in 2027. Its new report, Electric Motors for Electric Vehicles 2017-2027 navigates the jargon, the design options and the disagreements. The changing needs and evolving technology are matched to create forecasts and technology timelines based