Skip to main content

Global ADAS market will approach $10 billion this year

Advanced Driver Assistance Systems (ADAS) have been expensive add-on technical features for luxury vehicles for over 10 years, but during 2011, or perhaps more accurately Model Year 2012, features such as adaptive cruise control, lane departure warning, and low-speed collision mitigation will finally become available on higher-volume models such as the Ford Focus and Mercedes Benz C-Class.
April 25, 2012 Read time: 2 mins
RSSAdvanced Driver Assistance Systems (ADAS) have been expensive add-on technical features for luxury vehicles for over 10 years, but during 2011, or perhaps more accurately Model Year 2012, features such as adaptive cruise control, lane departure warning, and low-speed collision mitigation will finally become available on higher-volume models such as the 278 Ford Focus and 1685 Mercedes Benz C-Class.

According to 5725 ABI Research, this year, the global ADAS market value should approach US$10 billion, growing to an impressive $130 billion in 2016. “There are two main reasons why ABI Research anticipates accelerated growth in ADAS installations over the next five years,” says principal analyst David Alexander. “The first is the technical improvement in sensor design and manufacturing that is delivering lower cost and better performance. The second is the development of additional features over the core function for many systems that will make them more attractive to new-car buyers.”

Sensor fusion is allowing better functionality and performance from individual features, and the improvements are expected to continue while prices decline as volumes grow and development costs are amortized. Early lane departure warning simply alerted the driver if the vehicle strayed from the marked lane when the turn signal was not activated. Now such a system can also provide a record of the last speed limit sign passed, correct the lane drift, and operate the adaptive headlights.

“Blind spot detection is another option that now offers additional functionality on many vehicles,” says research director Larry Fisher of ABI Research’s NextGen division. “On some radar-based BSD systems this feature can use its sensors to determine when vehicles are approaching from the side when reversing out of a parking space. Other BSD systems are able to look further rearward to check for overtaking vehicles about to enter the blind spot.”

The “Advanced Driver Assistance Systems (ADAS) Market Data” study provides a comprehensive summary of data for driver monitoring systems, adaptive cruise control, intelligent speed assist, front collision warning, pedestrian detection, lane departure warning, road sign recognition, blind spot detection, night vision, and adaptive headlight systems. System volume and value forecasts for installations are provided globally, by region, through 2016, as well as a sampling of system selling prices in key countries.

For more information on companies in this article

Related Content

  • Options abound for road weather sensing
    September 6, 2017
    Meteorological organisations invest millions in super-computers to crunch data for ever-more accurate forecasts but inherent unpredictability means that other methods of alerting drivers and road authorities to fast-changing weather and highway conditions are essential. For years, static weather sensors to measure factors such as surface water, ice or high roadway temperatures have been embedded in highways to provide such data. But that is changing.
  • Fast-growing fleet management systems market show no sign of slowing
    July 18, 2016
    According to a new research report from M2M/IoT analyst firm Berg Insight, the number of active fleet management systems deployed in commercial vehicle fleets in North America was 5.8 million in Q4-2015. Growing at a compound annual growth rate (CAGR) of 17.0 per cent, this number is expected to reach 12.7 million by 2020. In Latin America, the number of active fleet management systems is expected to increase from 2.3 million in Q4-2015, growing at a CAGR of 12.8 percent to reach 4.1 million in 2020. The
  • Cost benefit: Wichita eases workzone congestion
    July 8, 2019
    Achieving higher diversion rates has helped one Kansas city to make traffic flow more efficient around workzones. David Crawford examines what’s behind a 10:1 benefit-to-cost ratio in Wichita Around 10% of highway congestion in the US results from delays in workzones, leading to an estimated annual loss of $700 million in fuel costs alone. The lack of accessible real-time traffic information to help motorists minimise their inconvenience – particularly at peak times - is a major contributor. One solut
  • The effectiveness of roads policing
    March 6, 2015
    The Joint Roads Policing Unit of Thames Valley Police and Hampshire Constabulary in the UK commissioned the Transport Research laboratory (TRL) to evaluate the effectiveness of their roads policing strategy in terms of reducing the number of people killed and seriously injured in road collisions. The focus was on the fatal four causes of collisions: speeding, drink-driving, not wearing a seat belt and drivers using mobile phones. TRL carried out a detailed literature review, in-depth review and analysis of