Skip to main content

Global ADAS market will approach $10 billion this year

Advanced Driver Assistance Systems (ADAS) have been expensive add-on technical features for luxury vehicles for over 10 years, but during 2011, or perhaps more accurately Model Year 2012, features such as adaptive cruise control, lane departure warning, and low-speed collision mitigation will finally become available on higher-volume models such as the Ford Focus and Mercedes Benz C-Class.
April 25, 2012 Read time: 2 mins
RSSAdvanced Driver Assistance Systems (ADAS) have been expensive add-on technical features for luxury vehicles for over 10 years, but during 2011, or perhaps more accurately Model Year 2012, features such as adaptive cruise control, lane departure warning, and low-speed collision mitigation will finally become available on higher-volume models such as the 278 Ford Focus and 1685 Mercedes Benz C-Class.

According to 5725 ABI Research, this year, the global ADAS market value should approach US$10 billion, growing to an impressive $130 billion in 2016. “There are two main reasons why ABI Research anticipates accelerated growth in ADAS installations over the next five years,” says principal analyst David Alexander. “The first is the technical improvement in sensor design and manufacturing that is delivering lower cost and better performance. The second is the development of additional features over the core function for many systems that will make them more attractive to new-car buyers.”

Sensor fusion is allowing better functionality and performance from individual features, and the improvements are expected to continue while prices decline as volumes grow and development costs are amortized. Early lane departure warning simply alerted the driver if the vehicle strayed from the marked lane when the turn signal was not activated. Now such a system can also provide a record of the last speed limit sign passed, correct the lane drift, and operate the adaptive headlights.

“Blind spot detection is another option that now offers additional functionality on many vehicles,” says research director Larry Fisher of ABI Research’s NextGen division. “On some radar-based BSD systems this feature can use its sensors to determine when vehicles are approaching from the side when reversing out of a parking space. Other BSD systems are able to look further rearward to check for overtaking vehicles about to enter the blind spot.”

The “Advanced Driver Assistance Systems (ADAS) Market Data” study provides a comprehensive summary of data for driver monitoring systems, adaptive cruise control, intelligent speed assist, front collision warning, pedestrian detection, lane departure warning, road sign recognition, blind spot detection, night vision, and adaptive headlight systems. System volume and value forecasts for installations are provided globally, by region, through 2016, as well as a sampling of system selling prices in key countries.

For more information on companies in this article

Related Content

  • Electric bus sector is game changer for battery market
    March 4, 2016
    According to Dr Victoria Adesanya-Aworinde, technology analyst at IDTechEx, the electric bus (e-bus) market is growing at a CAGR of 20 per cent in terms of unit sales. She says the rapid growth is a game changer for the battery market as electric buses require large-sized batteries ranging from 74 kWh (fast charging e-bus) to over 300 kWh (slow charging e-bus). IDTechEx Research forecasts that the e-bus battery market will overtake the consumer electronics sector by 2020. The new IDTechEx Research repor
  • Good news for the ITS industry from new $105 billion US transportation reauthorisation bill
    July 11, 2012
    ITS America has applauded approval by the US House of Representatives and the US Senate of the conference report to HR 4348, (here’s the link Joseph: http://www.rules.house.gov/Media/file/PDF_112_2/LegislativeText/CRPT-112hrpt-HR4348ih.pdf ) a legislative package which includes the surface transportation reauthoriSation bill. The bill passed the House by a wide margin of 373 – 52, was subsequently approved by the Senate by a 74-19 vote, and the legislation has been signed by the President. The legislation w
  • Radar effective as detection tool for hard shoulder running
    July 23, 2012
    Navtech Radar's millimetric-wave systems are being researched on the M42 in England to look into how this type of detector can assist in the opening of the hard shoulder as an additional running lane. Here, the company's Stephen Clark talks about the technology being used. In England, the Highways Agency's (the HA, an executive agency of the Department for Transport) Managed Motorways system - formerly called Active Traffic Management - uses electronic signs and signals mounted on gantries to direct drivers
  • Caltrans develops remote remedy for ailing VMS
    February 18, 2014
    A remote diagnostic system for variable message signs keeps Caltrans staff safer and makes them more efficient. District 12 of the California Department of Transportation (Caltrans) maintains roads in Orange County including 292 route miles of freeway lanes and 240 directional miles of full-time high occupancy vehicle or carpool lanes. All of these lanes are controlled from the district’s transportation management centre (TMC) using a network of 58 variable message signs (VMS) positioned alongside or abo