Skip to main content

Global ADAS market forecast to reach US$261 billion by 2020

Analysts at ABI Research forecast that the global market for ADAS systems will increase to more than US$261 billion by the end of 2020, representing a CAGR of 41%. “ADAS systems are increasingly being offered by mass-market OEMs such as Ford and Volkswagen,” said Gareth Owen, research analyst at ABI Research. “Whilst the majority are offered in bundles and sold as optional “driver-assist” packages, a growing number of OEMs are starting to fit some ADAS systems as standard equipment.” A key catalyst driving
April 19, 2013 Read time: 2 mins
Analysts at 5725 ABI Research forecast that the global market for ADAS systems will increase to more than US$261 billion by the end of 2020, representing a CAGR of 41%.

“ADAS systems are increasingly being offered by mass-market OEMs such as 278 Ford and 994 Volkswagen,” said Gareth Owen, research analyst at ABI Research. “Whilst the majority are offered in bundles and sold as optional “driver-assist” packages, a growing number of OEMs are starting to fit some ADAS systems as standard equipment.”

A key catalyst driving the adoption of ADAS systems in Europe over the next five years will be the 6437 Euro NCAP specifications. The specifications include three types of ADAS systems: speed assistance systems (SAS), autonomous emergency braking (AEB), and Lane departure warning/lane keep assist (LDW/LKA).

According to Owen, the specifications also include detailed phase-in fitment requirements. “For example, SAS becomes part of NCAP as early as 2013 and OEMs will need to ensure that 50 per cent of any new model production is fitted with SAS in order to score points. By 2017, however, it is likely that all three ADAS systems will be required to be fitted as standard in all new models in order to qualify for the highest 5 star safety rating.”

Similar trends can be observed globally although other regions such as North America and Asia-Pacific are expected to lag Europe by 1-3 years. In the United States, the National Highway Transportation Safety Administration (NHTSA) is expected to mandate Collision Imminent Braking (CIB) which is similar to AEB. ADAS should also benefit from cost reductions in key components during the next 4-5 years, for example, radar sensors, which will act as an additional adoption driver.

In the commercial vehicle sector, LDW and AEB will be mandated in November 2013 in Europe. A similar mandate is expected to be passed in the United States within the next 12-24 months.

Related Content

  • December 13, 2012
    Improved productivity and advanced technology benefits ITS
    John Horsley will hang up his hat as executive director of AASHTO in February 2013. After 14 years at the helm, he will bow out convinced of the current and future benefits of ITS for US transportation. Alot of exciting career opportunities still await young engineers in US transportation, says John Horsley, outgoing executive director of AASHTO – the American Association of State Highway & Transportation Officials. Horsley will be dedicating more of his time to matters of ITS after he stands down in Februa
  • June 10, 2016
    Electric vehicle infrastructure market set to grow
    According to a new TechSci Research report, Global Electric Vehicle Infrastructure Market By Type, by Installed Location, by Region, Competition Forecast and Opportunities, 2011 - 2021, the global market for electric vehicle infrastructure is projected to grow at a CAGR of over 27 per cent during 2016-2021, on account of favourable government policies that promote adoption of electric vehicles and growing concerns over harmful effects of air pollution. Additionally, grid integration of electric vehicles
  • November 2, 2012
    US MAP-21 legislation reignites detection sensor market
    The latest study by IHS Research estimates detection sensor revenues declined by 4.3 percent in 2011 to US$102.2 million. However, recent events suggest demand for detection sensors, which are used to help optimise traffic flows and reduce roadway congestion, is likely to improve over the near term. The main cause for optimism is the recent and unexpected passage of the MAP-21 act by the US congress. MAP-21 legislation will set aside US$105 billion for improvements to America’s surface transportation infras
  • May 29, 2013
    City Safety reduces low speed accidents on Volvo’s XC60 and S60
    It was four years ago that Volvo introduced its City Safety collision avoidance system which is designed to reduce the number and severity of low-speed accidents to the US market. However, a study in America by the Highway Loss Data Institute (HLDI) has shown that the results may not be as good as initially indicated by an earlier report. According to Volvo, statistics show that 75% of reported collisions occur at speeds of up to 30km/h (18.6mph) typically in urban traffic and in slow-moving traffic queues