Skip to main content

Global ADAS market forecast to reach US$261 billion by 2020

Analysts at ABI Research forecast that the global market for ADAS systems will increase to more than US$261 billion by the end of 2020, representing a CAGR of 41%. “ADAS systems are increasingly being offered by mass-market OEMs such as Ford and Volkswagen,” said Gareth Owen, research analyst at ABI Research. “Whilst the majority are offered in bundles and sold as optional “driver-assist” packages, a growing number of OEMs are starting to fit some ADAS systems as standard equipment.” A key catalyst driving
April 19, 2013 Read time: 2 mins
Analysts at 5725 ABI Research forecast that the global market for ADAS systems will increase to more than US$261 billion by the end of 2020, representing a CAGR of 41%.

“ADAS systems are increasingly being offered by mass-market OEMs such as 278 Ford and 994 Volkswagen,” said Gareth Owen, research analyst at ABI Research. “Whilst the majority are offered in bundles and sold as optional “driver-assist” packages, a growing number of OEMs are starting to fit some ADAS systems as standard equipment.”

A key catalyst driving the adoption of ADAS systems in Europe over the next five years will be the 6437 Euro NCAP specifications. The specifications include three types of ADAS systems: speed assistance systems (SAS), autonomous emergency braking (AEB), and Lane departure warning/lane keep assist (LDW/LKA).

According to Owen, the specifications also include detailed phase-in fitment requirements. “For example, SAS becomes part of NCAP as early as 2013 and OEMs will need to ensure that 50 per cent of any new model production is fitted with SAS in order to score points. By 2017, however, it is likely that all three ADAS systems will be required to be fitted as standard in all new models in order to qualify for the highest 5 star safety rating.”

Similar trends can be observed globally although other regions such as North America and Asia-Pacific are expected to lag Europe by 1-3 years. In the United States, the National Highway Transportation Safety Administration (NHTSA) is expected to mandate Collision Imminent Braking (CIB) which is similar to AEB. ADAS should also benefit from cost reductions in key components during the next 4-5 years, for example, radar sensors, which will act as an additional adoption driver.

In the commercial vehicle sector, LDW and AEB will be mandated in November 2013 in Europe. A similar mandate is expected to be passed in the United States within the next 12-24 months.

For more information on companies in this article

Related Content

  • US regulator ‘paves the way for Google’s self-driving car’
    February 11, 2016
    A letter to Google, the US federal transport regulator, National Highway Traffic Safety Administration (NHTSA), appears to pave the way for self-driving cars, but adds the proviso that the rule-making could take some time. Google had requested clarification of a number of provisions in the Federal Motor Vehicle Safety Standards (FMVSSs) as they apply to Google’s described design for self-driving vehicles (SDVs). “If no human occupant of the vehicle can actually drive the vehicle, it is more reasonable
  • Section speed enforcements gains global converts
    October 26, 2017
    As the benefits of section speed enforcement are becoming clearer, the technology is gaining converts worldwide. Colin Sowman reports. America’s National Transportation Safety Board (NTSB) is calling for urgent action from both road authorities and the federal government to combat speeding which has been identified as one of the most common factors in motor vehicle crashes in the United States. This new call follows the publication of a safety study which found that between 2005 through 2014, 31% of all
  • Transit bus collision avoidance pilot launched in Washington State
    March 18, 2016
    Insurance group Munich Re, in collaboration with the Washington State Transit Insurance Pool (WSTIP), has launched a pilot program top equip transit buses with Mobileye Shield+ collision avoidance technology, installed by Rosco Vision Systems. For the pilot, 38 WSTIP transit buses have been equipped with the technology which claims to enable drivers to avoid and mitigate imminent collisions, protecting the most vulnerable and difficult to observe road users, cyclists, pedestrians and motorcyclists. Je
  • Insight into €7.7 billion European transport funding
    June 25, 2012
    Horizon 2020, the European Commission proposal for a new Research & Innovation Framework Programme which comes into force in January 2014, will be the focus of attention at the TRA 2012 transport event being held in April in Athens. The transport component of Horizon 2020 is worth n7.7 billion. Delegates will be able to take part in a series of 13 strategic sessions covering all modes and tackling the entire spectrum of activities envisaged by the framework programme to achieve smart, green and integrated t