Skip to main content

Global ADAS market forecast to reach US$261 billion by 2020

Analysts at ABI Research forecast that the global market for ADAS systems will increase to more than US$261 billion by the end of 2020, representing a CAGR of 41%. “ADAS systems are increasingly being offered by mass-market OEMs such as Ford and Volkswagen,” said Gareth Owen, research analyst at ABI Research. “Whilst the majority are offered in bundles and sold as optional “driver-assist” packages, a growing number of OEMs are starting to fit some ADAS systems as standard equipment.” A key catalyst driving
April 19, 2013 Read time: 2 mins
Analysts at 5725 ABI Research forecast that the global market for ADAS systems will increase to more than US$261 billion by the end of 2020, representing a CAGR of 41%.

“ADAS systems are increasingly being offered by mass-market OEMs such as 278 Ford and 994 Volkswagen,” said Gareth Owen, research analyst at ABI Research. “Whilst the majority are offered in bundles and sold as optional “driver-assist” packages, a growing number of OEMs are starting to fit some ADAS systems as standard equipment.”

A key catalyst driving the adoption of ADAS systems in Europe over the next five years will be the 6437 Euro NCAP specifications. The specifications include three types of ADAS systems: speed assistance systems (SAS), autonomous emergency braking (AEB), and Lane departure warning/lane keep assist (LDW/LKA).

According to Owen, the specifications also include detailed phase-in fitment requirements. “For example, SAS becomes part of NCAP as early as 2013 and OEMs will need to ensure that 50 per cent of any new model production is fitted with SAS in order to score points. By 2017, however, it is likely that all three ADAS systems will be required to be fitted as standard in all new models in order to qualify for the highest 5 star safety rating.”

Similar trends can be observed globally although other regions such as North America and Asia-Pacific are expected to lag Europe by 1-3 years. In the United States, the National Highway Transportation Safety Administration (NHTSA) is expected to mandate Collision Imminent Braking (CIB) which is similar to AEB. ADAS should also benefit from cost reductions in key components during the next 4-5 years, for example, radar sensors, which will act as an additional adoption driver.

In the commercial vehicle sector, LDW and AEB will be mandated in November 2013 in Europe. A similar mandate is expected to be passed in the United States within the next 12-24 months.

For more information on companies in this article

Related Content

  • Survey outlines predictions for public transport by 2025
    January 22, 2016
    A new survey from Xerox underscores the desire for self-driving cars and smart digital services like integrated apps and cashless payment by Europe’s Generation Z (those aged 18-24 years old). The study was conducted by TNS on behalf of Xerox between 5 and 26 October 2015 among 1,200 respondents in 12 cities across the UK, France, Germany, Belgium and the Netherlands. It revealed that by 2025, a third (32 per cent) of 18-24 year olds expect to be using self-driving cars, four in ten (41 per cent) say they w
  • AT&T, Ford, Nokia and Qualcomm Technologies to test C-V2X in U.S.
    November 3, 2017
    American Telephone & Telegraph (AT&T), Ford, Nokia and Qualcomm Technologies are teaming up with the intention of accelerating the development of connected cars by trailing Cellular-V2X (C-V2X) technologies in the U.S. These tests are aimed at showing automakers and road operators the anticipated cost-efficient benefits associated with embedded C-V2X in vehicles and synergies between the deployment of cellular base stations and roadside infrastructure. Initial testing is expected to begin later this year.
  • GHSA laments ‘staggering’ trend in US pedestrian deaths
    March 14, 2025
    Drivers killed 3,304 pedestrians in the first half of 2024
  • The Ys and wherefores of a Tesla future
    September 18, 2024
    On the Tesla stand, lunch is being served. Or it will be one day, by a Tesla robot that has the same AI and sensor technology as the new fully autonomous Model Y electric Tesla.