Skip to main content

Global ADAS market forecast to reach US$261 billion by 2020

Analysts at ABI Research forecast that the global market for ADAS systems will increase to more than US$261 billion by the end of 2020, representing a CAGR of 41%. “ADAS systems are increasingly being offered by mass-market OEMs such as Ford and Volkswagen,” said Gareth Owen, research analyst at ABI Research. “Whilst the majority are offered in bundles and sold as optional “driver-assist” packages, a growing number of OEMs are starting to fit some ADAS systems as standard equipment.” A key catalyst driving
April 19, 2013 Read time: 2 mins
Analysts at 5725 ABI Research forecast that the global market for ADAS systems will increase to more than US$261 billion by the end of 2020, representing a CAGR of 41%.

“ADAS systems are increasingly being offered by mass-market OEMs such as 278 Ford and 994 Volkswagen,” said Gareth Owen, research analyst at ABI Research. “Whilst the majority are offered in bundles and sold as optional “driver-assist” packages, a growing number of OEMs are starting to fit some ADAS systems as standard equipment.”

A key catalyst driving the adoption of ADAS systems in Europe over the next five years will be the 6437 Euro NCAP specifications. The specifications include three types of ADAS systems: speed assistance systems (SAS), autonomous emergency braking (AEB), and Lane departure warning/lane keep assist (LDW/LKA).

According to Owen, the specifications also include detailed phase-in fitment requirements. “For example, SAS becomes part of NCAP as early as 2013 and OEMs will need to ensure that 50 per cent of any new model production is fitted with SAS in order to score points. By 2017, however, it is likely that all three ADAS systems will be required to be fitted as standard in all new models in order to qualify for the highest 5 star safety rating.”

Similar trends can be observed globally although other regions such as North America and Asia-Pacific are expected to lag Europe by 1-3 years. In the United States, the National Highway Transportation Safety Administration (NHTSA) is expected to mandate Collision Imminent Braking (CIB) which is similar to AEB. ADAS should also benefit from cost reductions in key components during the next 4-5 years, for example, radar sensors, which will act as an additional adoption driver.

In the commercial vehicle sector, LDW and AEB will be mandated in November 2013 in Europe. A similar mandate is expected to be passed in the United States within the next 12-24 months.

Related Content

  • April 7, 2017
    EV manufacturers to focus on range, recharging and inductive charging
    The electric vehicle (EV) market is booming, according to Frost & Sullivan researchers. Approximately 25 new electric vehicle models are likely to be launched later this year with Chevrolet Bolt and Tesla Model 3 being the most anticipated. The availability of incentives and subsidies in the market, significant investment by original equipment manufacturers, new entrants, and lower battery prices are factors propelling double-digit growth. However, the lack of standardisation in charging technology, absence
  • May 18, 2016
    EU aims to turn ITS theory into practice
    Gareth Horton explains how the European Commission’s Transport Research and Innovation Portal can help expedite research and turn theory into practice. Over the next few years Europe’s transport systems face a number of challenges, such as improving urban mobility while at the same time protecting population health and accommodating the accessibility needs of an ageing but active population.
  • October 22, 2013
    Peer-to-peer car sharing expected to become the next big thing in the market
    Frost & Sullivan’s recent customer research study on car sharing in select European cities reveals that the market is fast gaining ground. Residents in a number of cities in France, Germany as well as in the UK are currently multi-modal transport users. While only one out of four claim familiarity with the car sharing concept, once familiar, the interest levels in these services zip to 38 per cent.
  • September 25, 2014
    Automotive V2X communications market 2014-2024
    Visiongain’s report, Automotive Vehicle-to-Everything (V2X) Communications Market 2014-2024, looks at vehicle-to-everything (V2X) communications, which encapsulate it says a truly connected vehicle - able to communicate with other vehicles, traffic lights, toll gates, pedestrians, and even the owner's home - the automotive sector's answer to safe, clean and ultimately autonomous/self-driving vehicles. According to the report, in 2014, the V2X market is still in its infancy, comprising only vehicle-to-veh