Skip to main content

Ford upgrades virtual reality simulator

Ford has upgraded its state-of-the-art Virtual Test Track Experiment simulator with improved image rendering technologies and capabilities to study driver performance, helping in the development of safety and driver aid technologies. The company says the simulator has helped in the development of heads-up displays, drowsy driver alerts and lane departure warning technology soon to be available on the all-new Ford Fusion.
March 22, 2012 Read time: 1 min

Ford has upgraded its state-of-the-art Virtual Test Track Experiment simulator with improved image rendering technologies and capabilities to study driver performance, helping in the development of safety and driver aid technologies. The company says the simulator has helped in the development of heads-up displays, drowsy driver alerts and lane departure warning technology soon to be available on the all-new Ford Fusion.

The simulator was developed in 2001 and upgraded image rendering technologies now provide a high-resolution, digitally projected 360-degree horizontal field-of-view to test and measure driver acceleration, braking and steering performance as well as overall driver reactions in varying conditions. The company says that the upgrades will help Ford continue to develop and test active safety and driver aid technologies that warn drivers of imminent collision, drowsiness and other potentially dangerous scenarios behind the wheel.


Related Content

  • Here are the ITS America Awards finalists
    December 7, 2021
    The Best of ITS and Best of Mobility on Demand (MOD) finalists have been selected by a distinguished panel and now the winners will be judged LIVE - by you, the attendees!
  • M&S looks all around to reduce collisions
    June 20, 2014
    UK retailer Marks & Spencer (M&S) is trialling the latest 360-degree camera system from Brigade and technology partner, ASL Vision, to further improve safety on its lorry fleet. As systems offering a surround view in a single image become more widespread on rigid trucks, M&S wants to find out if the benefits can be extended to articulated vehicles. An initial trial was set up using the Backeye 360 Elite system from Brigade Electronics with powerful software from ASL Vision at its core. The trial is now to b
  • Scaling up road safety analysis with Aimsun cloud simulation
    May 10, 2023
    Synthetic generation, execution, and analysis of thousands of road safety scenarios is exponentially more efficient and wider ranging than any methodology based on field data. Marcel Sala & Jordi Casas of Aimsun examine the benefits of cloud simulation for safety testing
  • Collision avoidance system market expected to grow at 22per cent to 2019
    October 16, 2015
    The latest report from RnR Market Research forecasts the global collision avoidance system market to grow at a CAGR of 22.02 per cent over the period 2014-2019 The report, Global Collision Avoidance System Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the Americas, APAC, and EMEA; it also covers the landscape of the global collision avoidance system market and its growth prospects in the coming years. It includes a discussion