Skip to main content

Ford upgrades virtual reality simulator

Ford has upgraded its state-of-the-art Virtual Test Track Experiment simulator with improved image rendering technologies and capabilities to study driver performance, helping in the development of safety and driver aid technologies. The company says the simulator has helped in the development of heads-up displays, drowsy driver alerts and lane departure warning technology soon to be available on the all-new Ford Fusion.
March 22, 2012 Read time: 1 min

Ford has upgraded its state-of-the-art Virtual Test Track Experiment simulator with improved image rendering technologies and capabilities to study driver performance, helping in the development of safety and driver aid technologies. The company says the simulator has helped in the development of heads-up displays, drowsy driver alerts and lane departure warning technology soon to be available on the all-new Ford Fusion.

The simulator was developed in 2001 and upgraded image rendering technologies now provide a high-resolution, digitally projected 360-degree horizontal field-of-view to test and measure driver acceleration, braking and steering performance as well as overall driver reactions in varying conditions. The company says that the upgrades will help Ford continue to develop and test active safety and driver aid technologies that warn drivers of imminent collision, drowsiness and other potentially dangerous scenarios behind the wheel.


Related Content

  • Majority of Brits do not think AVs will reduce accidents, says Axa
    December 3, 2018
    Three-quarters of UK residents do not believe driverless cars will improve road safety, even though 90% of accidents are caused by human error. In a survey of 2,000 respondents, insurance firm Axa says only a third of UK residents believe driverless cars would be better for the environment and only 25% think the technology will improve safety for pedestrians. Axa emphasises that motorists are confused by the definition of a driverless car as well as by what sort of autonomous technology is available in mo
  • Majority of Brits do not think AVs will reduce accidents, says Axa
    December 3, 2018
    Three-quarters of UK residents do not believe driverless cars will improve road safety, even though 90% of accidents are caused by human error. In a survey of 2,000 respondents, insurance firm Axa says only a third of UK residents believe driverless cars would be better for the environment and only 25% think the technology will improve safety for pedestrians. Axa emphasises that motorists are confused by the definition of a driverless car as well as by what sort of autonomous technology is available in mo
  • Europe’s car safety framework needs ‘overhaul’
    March 22, 2016
    Vehicle safety innovations are still benefitting too few road users in Europe due to an over-reliance on a voluntary testing programme rather than regulatory standards, according to a new report by the European Transport Safety Council (ETSC). For almost twenty years, increases in levels of car safety in Europe have been driven mainly by the voluntary Euro NCAP programme which awards the safest cars with a 5-star rating. But according to new data, only around half of new vehicles sold in 2013 had been aw
  • Pedestrians still walking a tightrope in US
    August 23, 2024
    Although the Governors Highway Safety Association says annual US pedestrian traffic deaths fell for first time since Covid, they remain above pre-pandemic levels, finds David Arminas