Skip to main content

Ford targets fully autonomous vehicle in 2021

Ford has announced its intention to have a high-volume, fully autonomous vehicle in commercial operation in 2021. The new vehicle will be a Society of Automotive Engineers-rated level 4-capable vehicle without a steering wheel or gas and brake pedals. It is being specifically designed for commercial mobility services, such as ride sharing and ride hailing, and will be available in high volumes. SAE level 4 is one level below full automation and is defined as ‘mode-specific performance by an automated
August 17, 2016 Read time: 3 mins
278 Ford has announced its intention to have a high-volume, fully autonomous vehicle in commercial operation in 2021.

The new vehicle will be a Society of Automotive Engineers-rated level 4-capable vehicle without a steering wheel or gas and brake pedals. It is being specifically designed for commercial mobility services, such as ride sharing and ride hailing, and will be available in high volumes.

SAE level 4 is one level below full automation and is defined as ‘mode-specific performance by an automated driving system of all aspects of the dynamic driving task, even if a human driver does not respond appropriately to a request to intervene’.

To get there, the company is investing in or collaborating with four start-ups to enhance its autonomous vehicle development, doubling its Silicon Valley team and more than doubling its Palo Alto campus.

Autonomous vehicles in 2021 are part of Ford Smart Mobility, the company’s plan to be a leader in autonomous vehicles, as well as in connectivity, mobility, the customer experience and data and analytics.

It involves tripling its autonomous vehicle test fleet to be the largest test fleet of any automaker – bringing the number to about 30 self-driving Fusion Hybrid sedans on the roads in California, Arizona and Michigan, with plans to triple it again next year.

“The next decade will be defined by automation of the automobile, and we see autonomous vehicles as having as significant an impact on society as Ford’s moving assembly line did 100 years ago,” said Mark Fields, Ford president and CEO. “We’re dedicated to putting on the road an autonomous vehicle that can improve safety and solve social and environmental challenges for millions of people – not just those who can afford luxury vehicles.”

2097 Frost & Sullivan mobility research manager Praveen Chandrasekar commented that Ford has thus far taken a very balanced approach to testing and introduction of automated and autonomous vehicles. Ford was one of the early starters to test its automated vehicles in the M-City testing centre and California and they have been using 2259 Velodyne LiDAR as a key sensor.

He said that Ford ramping up its team size in Palo Alto and partnering with Baidu to invest in Velodyne does not come as a surprise on many fronts. Baidu is a serious contender in this game, working with BMW in China on its autonomous vehicles, and its capabilities in mapping, machine learning and vision processing, makes it a strong partner to have. Baidu is also bringing its technology to the US and with the investment in Velodyne have both a hardware and software strategy for autonomous vehicles."

He concluded, "Ford, by focusing on doubling its team size in Silicon Valley, is taking the right step by focusing on the software side of development, which is crucial for success with its autonomous roadmap. And as far as Velodyne is concerned, it is the most reliable and experienced hand amidst the lot of LiDAR suppliers which include the likes of Quanergy, who are struggling with development pressure and meeting required price points. So in all, it's a win-win game for everyone involved in this deal."

For more information on companies in this article

Related Content

  • ITS World Congress 2021: making it real
    August 17, 2021
    ITS World Congress 2021 will be held in Hamburg, Germany, in October, and will focus on showcasing the reality of ITS innovations now, says organiser Ertico-ITS Europe
  • MODIBEC will boost EU-China cooperation efforts
    March 12, 2013
    ERTICO's international cooperation efforts have a new focus in China thanks to the start of the MODIBEC Project on 1 January. This European Commission-supported initiative is a 24-month multipartner Coordination Action that intends to promote and support RTD cooperation between EU and China on digital broadcasting technologies - especially the convergence with mobile communications. It continues the efforts of ERTICO's previous EUChina cooperation projects. Main activities MODIBEC will bring European and Ch
  • ITS technology reduces congestion, improves workzone safety
    July 17, 2012
    As the road-building season gets under way in the US, the Federal Highway Administration has just published a White Paper which deals with the use of ITS technology in work zones. On 30 April 2009, the US Federal Highway Administration (FHWA) published a White Paper which was prepared by the US Department of Transportation (USDOT) to inform public agencies about the use of ITS to manage construction work zones. This is a particularly relevant topic given the large number of construction projects that are ex
  • Additional functionality gives loops a continued lease of life
    March 20, 2014
    Two decades after the death of the inductive loops was predicted, Matt Zinn, technical services manager at Eberle Design says the technology still offers advantages. More than 20 years ago the emergence of video detection systems led many to foretell the end of inductive loops. In the intervening years advocates of radar, infrared and wireless detection technologies have also claimed that loops were on their way out. But in fact, by all calculations, the use of loops has actually increased and although