Skip to main content

Fleet managers ‘likely to opt for brands that offer predictive technologies’

Fleet management systems (FMS) have an established presence in France, Germany, UK, Italy and Benelux, with 70 per cent of fleet managers claiming familiarity with FMS – 37 per cent are already using it and 33 per cent are testing it. In general, fleet owners display a positive attitude toward FMS, and 35 percent of respondents in a recent Frost & Sullivan survey consider it an absolute necessity. Large fleets are keener to adopt these solutions than small and medium fleets, clearly indicating a lack of awa
December 18, 2013 Read time: 3 mins
Fleet management systems (FMS) have an established presence in France, Germany, UK, Italy and Benelux, with 70 per cent of fleet managers claiming familiarity with FMS – 37 per cent are already using it and 33 per cent are testing it. In general, fleet owners display a positive attitude toward FMS, and 35 percent of respondents in a recent 2097 Frost & Sullivan survey consider it an absolute necessity. Large fleets are keener to adopt these solutions than small and medium fleets, clearly indicating a lack of awareness on the benefits offered by FMS among the latter.

Frost & Sullivan’s new customer research study, 2012 European Fleet Managers' Willingness to Pay for FMS, summarises the findings of the survey of 155 decision-makers and key influencers for FMS in Europe. The research revealed that fleet managers are satisfied with the FMS currently offered. In fact, productivity and fleet security – two of the top three criteria used during purchase – exceed expectations. On the other hand, fleet managers are dissatisfied with the savings made on insurance premiums and the lack of new services.

“Presently, vehicle management as well as fleet security and control are the most widely-used services in Europe,” said Frost & Sullivan customer research consultant Agnieszka Wolf. “However, offering driver and order management services will help FMS vendors retain existing customers as 35 percent of respondents are looking to buy these solutions in the next 36 months.”

Key points of interest (POI) in navigation systems include gas stations, repair stations, and speed restrictions. Respondents working in medium commercial vehicle (MCV) fleets were keen on all POI with particular interest in truck parking slots, road gradients, and restaurants.

Interestingly, respondents indicated that they would prefer dealing with one supplier per solution. Two out of three also said that they would choose brands offering prognostic technologies, which help predict the impending failure of a commercial vehicle.

No clear overall preference for a particular FMS vendor type was seen, although significant vendor preferences exist according to solution and country. While respondents in Germany, Italy and UK are more aware of systems from truck original equipment manufacturers (OEMs), only Germany and UK favour truck OEMs for all solutions. Fleet managers in Italy, France and Benelux favour specialised third-party or logistics and supply chain providers. Among specialised FMS providers, 1692 TomTom and 5635 Transics received the highest ratings.

“The survey reveals that the key decision maker for FMS purchase in fleets is top management,” said Wolf. “However, driver and trade unions appear to influence decisions in Italy and Benelux, especially in the case of large fleets with more than 100 vehicles.”

In terms of payment, general willingness to spend on fleet Telematics services is low. Fleet owners in France are most willing to pay for these services whereas those from Benelux are least inclined. Readiness to pay is also higher in MCV and heavy commercial vehicle fleets than light vehicle fleets. Profit-sharing business models too are gaining acceptance, particularly in France. In Benelux, the market is quite polarised and there is no clear penchant for profit sharing.

Related Content

  • May 29, 2015
    New research assesses potential for driver-assistive truck platooning
    The Phase One Final Report of the Driver-Assistive Truck Platooning (DATP) initiative was recently released by the research team. The DATP truck platooning research, which was funded by a grant from the US Department of Transportation's Exploratory Advanced Research program, utilises radar, vehicle-to-vehicle communications and video technologies to decrease over-the-road truck headways, with the objective of improving fuel economy without compromising safety.
  • July 7, 2017
    Bristol’s buses trial CycleEye detection system
    Fusion Processing’s Jim Hutchinson looks at a two-year trial of the company’s cyclist detection system. Is cycling in a city dangerous? Well, that depends where you are and how you view statistics. Malmö is far more bike-friendly than Mumbai and the risk can either be perceived as small - one death per 29 million miles cycled in the UK in 2013 - or large - that equated to 109 deaths in the same year. Whatever your personal take on the data, the effect of these accidents can be felt indirectly too. News of c
  • December 3, 2015
    Omnitracs partners with Drivewyze on weigh station bypass services
    Fleet management solutions provider Omnitracs has partnered with Drivewyze to equip Omnitracs mobile computing platforms with its PreClear Weigh Station Bypass services. Drivewyze uses GPS technology and the mobile internet instead of traditional battery-operated transponders to add transponder-like functionality to electronic logging devices (ELDs). The Drivewyze service is available at 611 fixed weigh stations and mobile inspection sites throughout 35 US states, meaning it provides bypasses at more locati
  • November 20, 2013
    TomTom launches toll reporting
    TomTom Business Solutions has launched new road toll reporting functionality for its fleet management platform, providing transport companies with greater cost transparency for all European routes. Webfleet truck toll reporting provides a real-time breakdown of the toll costs incurred for each trip, allowing transport companies to better manage expenses and provide customers with transparent invoices.