Skip to main content

Fleet managers ‘likely to opt for brands that offer predictive technologies’

Fleet management systems (FMS) have an established presence in France, Germany, UK, Italy and Benelux, with 70 per cent of fleet managers claiming familiarity with FMS – 37 per cent are already using it and 33 per cent are testing it. In general, fleet owners display a positive attitude toward FMS, and 35 percent of respondents in a recent Frost & Sullivan survey consider it an absolute necessity. Large fleets are keener to adopt these solutions than small and medium fleets, clearly indicating a lack of awa
December 18, 2013 Read time: 3 mins
Fleet management systems (FMS) have an established presence in France, Germany, UK, Italy and Benelux, with 70 per cent of fleet managers claiming familiarity with FMS – 37 per cent are already using it and 33 per cent are testing it. In general, fleet owners display a positive attitude toward FMS, and 35 percent of respondents in a recent 2097 Frost & Sullivan survey consider it an absolute necessity. Large fleets are keener to adopt these solutions than small and medium fleets, clearly indicating a lack of awareness on the benefits offered by FMS among the latter.

Frost & Sullivan’s new customer research study, 2012 European Fleet Managers' Willingness to Pay for FMS, summarises the findings of the survey of 155 decision-makers and key influencers for FMS in Europe. The research revealed that fleet managers are satisfied with the FMS currently offered. In fact, productivity and fleet security – two of the top three criteria used during purchase – exceed expectations. On the other hand, fleet managers are dissatisfied with the savings made on insurance premiums and the lack of new services.

“Presently, vehicle management as well as fleet security and control are the most widely-used services in Europe,” said Frost & Sullivan customer research consultant Agnieszka Wolf. “However, offering driver and order management services will help FMS vendors retain existing customers as 35 percent of respondents are looking to buy these solutions in the next 36 months.”

Key points of interest (POI) in navigation systems include gas stations, repair stations, and speed restrictions. Respondents working in medium commercial vehicle (MCV) fleets were keen on all POI with particular interest in truck parking slots, road gradients, and restaurants.

Interestingly, respondents indicated that they would prefer dealing with one supplier per solution. Two out of three also said that they would choose brands offering prognostic technologies, which help predict the impending failure of a commercial vehicle.

No clear overall preference for a particular FMS vendor type was seen, although significant vendor preferences exist according to solution and country. While respondents in Germany, Italy and UK are more aware of systems from truck original equipment manufacturers (OEMs), only Germany and UK favour truck OEMs for all solutions. Fleet managers in Italy, France and Benelux favour specialised third-party or logistics and supply chain providers. Among specialised FMS providers, 1692 TomTom and 5635 Transics received the highest ratings.

“The survey reveals that the key decision maker for FMS purchase in fleets is top management,” said Wolf. “However, driver and trade unions appear to influence decisions in Italy and Benelux, especially in the case of large fleets with more than 100 vehicles.”

In terms of payment, general willingness to spend on fleet Telematics services is low. Fleet owners in France are most willing to pay for these services whereas those from Benelux are least inclined. Readiness to pay is also higher in MCV and heavy commercial vehicle fleets than light vehicle fleets. Profit-sharing business models too are gaining acceptance, particularly in France. In Benelux, the market is quite polarised and there is no clear penchant for profit sharing.

For more information on companies in this article

Related Content

  • ACE report: private sector and user-pay for English roads
    May 16, 2018
    It’s one minute to midnight for funding England’s roads, according to a timely new report - and the clock’s big hand is pointing to some form of user-pay solution, reports David Arminas. Is there any way out of future user-pay funding for England’s highway infrastructure? The answer is a resounding ‘no’, according to the recently-published report Funding Roads for the Future. The 25-page document by the London-based Association for Consultancy and Engineering (ACE) calls for a radical rethink about how to
  • TomTom launches OEM.connect programme
    June 19, 2019
    TomTom Telematics has launched its OEM.connect programme to allow vehicle manufacturers to connect with its telematics service platform. The programme will allow vehicle manufacturers to use TomTom’s fleet management solutions Webfleet and Nextfleet using vehicles fitted with connectivity systems. The company says the owners of OEM.connect equipped vehicles can then access TomTom Telematics’ applications to help boost the safety of fleet operations. Fleet data comprising from cars, light commerci
  • Growth of China ETC market
    January 22, 2016
    According to the latest report from Research and Markets, by the end of 2014, the mileage of toll highways in China amounted to 162,600 km, including 106,700 km of toll expressways, accounting for 65.7per cent; there were 1,665 mainline toll stations on toll highways nationwide, 696.5 of which were the ones on expressways, making up 41.8 per cent. The report, China ETC (Electronic Toll Collection) Industry Report, 2015-2019, claims that by the end of Oct 2015, China had had 25.15 million electronic toll col
  • New study on car scrappage schemes
    April 18, 2012
    Car fleet renewal schemes (cash for clunkers/car scrappage) introduced in the US, France and Germany fell short of their potential to deliver on environmental and safety objectives, according to a new report published by the International Transport Forum at the OECD and the FIA Foundation today.