Skip to main content

Fleet managers ‘likely to opt for brands that offer predictive technologies’

Fleet management systems (FMS) have an established presence in France, Germany, UK, Italy and Benelux, with 70 per cent of fleet managers claiming familiarity with FMS – 37 per cent are already using it and 33 per cent are testing it. In general, fleet owners display a positive attitude toward FMS, and 35 percent of respondents in a recent Frost & Sullivan survey consider it an absolute necessity. Large fleets are keener to adopt these solutions than small and medium fleets, clearly indicating a lack of awa
December 18, 2013 Read time: 3 mins
Fleet management systems (FMS) have an established presence in France, Germany, UK, Italy and Benelux, with 70 per cent of fleet managers claiming familiarity with FMS – 37 per cent are already using it and 33 per cent are testing it. In general, fleet owners display a positive attitude toward FMS, and 35 percent of respondents in a recent 2097 Frost & Sullivan survey consider it an absolute necessity. Large fleets are keener to adopt these solutions than small and medium fleets, clearly indicating a lack of awareness on the benefits offered by FMS among the latter.

Frost & Sullivan’s new customer research study, 2012 European Fleet Managers' Willingness to Pay for FMS, summarises the findings of the survey of 155 decision-makers and key influencers for FMS in Europe. The research revealed that fleet managers are satisfied with the FMS currently offered. In fact, productivity and fleet security – two of the top three criteria used during purchase – exceed expectations. On the other hand, fleet managers are dissatisfied with the savings made on insurance premiums and the lack of new services.

“Presently, vehicle management as well as fleet security and control are the most widely-used services in Europe,” said Frost & Sullivan customer research consultant Agnieszka Wolf. “However, offering driver and order management services will help FMS vendors retain existing customers as 35 percent of respondents are looking to buy these solutions in the next 36 months.”

Key points of interest (POI) in navigation systems include gas stations, repair stations, and speed restrictions. Respondents working in medium commercial vehicle (MCV) fleets were keen on all POI with particular interest in truck parking slots, road gradients, and restaurants.

Interestingly, respondents indicated that they would prefer dealing with one supplier per solution. Two out of three also said that they would choose brands offering prognostic technologies, which help predict the impending failure of a commercial vehicle.

No clear overall preference for a particular FMS vendor type was seen, although significant vendor preferences exist according to solution and country. While respondents in Germany, Italy and UK are more aware of systems from truck original equipment manufacturers (OEMs), only Germany and UK favour truck OEMs for all solutions. Fleet managers in Italy, France and Benelux favour specialised third-party or logistics and supply chain providers. Among specialised FMS providers, 1692 TomTom and 5635 Transics received the highest ratings.

“The survey reveals that the key decision maker for FMS purchase in fleets is top management,” said Wolf. “However, driver and trade unions appear to influence decisions in Italy and Benelux, especially in the case of large fleets with more than 100 vehicles.”

In terms of payment, general willingness to spend on fleet Telematics services is low. Fleet owners in France are most willing to pay for these services whereas those from Benelux are least inclined. Readiness to pay is also higher in MCV and heavy commercial vehicle fleets than light vehicle fleets. Profit-sharing business models too are gaining acceptance, particularly in France. In Benelux, the market is quite polarised and there is no clear penchant for profit sharing.

For more information on companies in this article

Related Content

  • ANPR - cost-efficient traffic management, enforcement and more
    January 23, 2012
    Geoff Collins of Vysionics Intelligent Traffic Solutions talks about the near-term prospects of ANPR. The continued absence of a champion for its cause is preventing digital enforcement technology from delivering the true levels of cost-effectiveness of which it is capable, according to Geoff Collins, sales and marketing director of ANPR specialist Vysionics Intelligent Traffic Solutions.
  • Poll: Americans would pay more gas taxes to fund road projects
    June 12, 2014
    Two-thirds of Americans (68 per cent) believe the federal government should invest more than it does now on roads, bridges and mass transit systems, according to a new American Automobile Association (AAA) omnibus survey of 2,013 adults. Only five per cent of respondents believe the federal government should spend less on transportation. These results come as AAA urges members of Congress to increase the fuel tax, which will address significant transportation safety and congestion issues nationwide. The
  • Assessing the potential of in-vehicle enforcement systems
    December 4, 2012
    Jason Barnes considers the social and ethical ramifications of using in-vehicle safety technologies to fulfil enforcement functions. Although policy documents often imply close correlation between enforcement, compliance and safety – in part, as a counter to accusations that enforcement is rather more concerned with revenue generation – there is a noticeable reluctance among policy makers and auto manufacturers to exploit in-vehicle safety systems for enforcement applications. From a technical perspective t
  • Autonomous vehicles will not hit UK roads for over a decade, says PA Consulting Group
    September 29, 2017
    PA Consulting Group's latest research on autonomous vehicles (AVs) suggests that despite much hype, they are more than 10 years away from being a common sight on UK roads. PA's findings revealed that while progress is being made around technology, the rest of the ecosystem to support driverless cars - for example regulation, insurance, compliance, roads, users - still needs a lot of development. The recent launch of the Government's MERIDIAN scheme progressed plans for CAV technology development in th