Skip to main content

Embedded OEM and aftermarket telematics solutions to reach 189 million by 2016

“Despite all the hype about hybrid and smartphone-based telematics solutions, embedded connected car systems still have a bright future,” says ABI Research telematics and navigation group director Dominique Bonte. “On the OEM side, solutions such as GM’s OnStar and Hyundai’s Blue Link offer more reliable safety and security functionality such as emergency calling. Similarly, embedded aftermarket systems for insurance telematics, road user charging, or stolen vehicle tracking offer the best performance. Fina
April 17, 2012 Read time: 2 mins
RSS“Despite all the hype about hybrid and smartphone-based telematics solutions, embedded connected car systems still have a bright future,” says 5725 ABI Research telematics and navigation group director Dominique Bonte. “On the OEM side, solutions such as 1959 GM’s OnStar and 1684 Hyundai’s Blue Link offer more reliable safety and security functionality such as emergency calling. Similarly, embedded aftermarket systems for insurance telematics, road user charging, or stolen vehicle tracking offer the best performance. Finally, electric vehicles simply require embedded connectivity in order to remotely check battery charging status, which has even prompted 278 Ford to abandon its hybrid approach in the Ford Focus Electric.”

ABI Research predicts that the installed base of embedded OEM and aftermarket connected car systems is expected to grow from 41 million at the end of 2011 to 189 million by 2016.

However, car OEMs and Tier One suppliers are still facing multiple challenges in designing cost-effective, upgradeable, and easy-to-use embedded solutions and bringing them to the market rapidly. While vendors such as 260 Continental, Saab, and SAIC Roewe and the Genivi consortium are pinning their hopes on open source operating systems such as 1812 Android and Linux, others such as 1686 Toyota are looking to adopt cloud-based systems to achieve cost and scalability advantages.

As the connected lifestyle era continues to gain momentum, especially with younger users, automotive OEMs need to develop a solid connected car strategy as an absolute priority in order to retain control over the user experience, safety, and monetisation opportunities of next generation vehicles.

ABI Research’s new Connected Car Market Data report provides detailed forecasts of embedded, hybrid, and converged connectivity solutions including subscribers, service revenue, and hardware shipments and revenues. It is part of the recently launched Connected Car Research Service.

For more information on companies in this article

Related Content

  • Need for simpler urban tolling solutions
    January 10, 2013
    A common assumption, even amongst informed observers, is that there’s but a handful of urban charging schemes in operation around the world and scant prospect of that changing any time soon. Larger city-sized schemes such as Singapore, London and Stockholm come readily to mind but if we take a wider view and also consider urban access control and Low Emission Zones (LEZs) then the picture changes rather radically. There is a notable concentration of such schemes in Europe but worldwide the number is comfort
  • Tolling: it’s time to open up
    May 24, 2023
    Europe sees more and more tolling schemes being implemented based on GNSS technology and an ‘open marketplace’ model. What are the drivers behind this trend and do those schemes show how toll systems will look in the future? Peter Ummenhofer of Go Consulting goes out on the road
  • Mixed results for public-private traffic management partnerships
    January 25, 2012
    David Crawford looks at the somewhat patchy success to date of trying to involve the private sector in operating traffic management centres
  • Grey areas: who's legally responsible for C/AVs?
    October 22, 2018
    Connected and autonomous vehicles are an exciting development in the ITS sector – but amid the hype some big questions about their deployment remain unanswered, finds Ben Spencer Connected and autonomous vehicles (C/AVs) have the potential to change the way we travel - and to eliminate road fatalities. But policy makers and regulators will need to ensure user and public safety is included in future planning. The legal and insurance industries will have to catch up, too. For example, questions over who is