Skip to main content

Embedded OEM and aftermarket telematics solutions to reach 189 million by 2016

“Despite all the hype about hybrid and smartphone-based telematics solutions, embedded connected car systems still have a bright future,” says ABI Research telematics and navigation group director Dominique Bonte. “On the OEM side, solutions such as GM’s OnStar and Hyundai’s Blue Link offer more reliable safety and security functionality such as emergency calling. Similarly, embedded aftermarket systems for insurance telematics, road user charging, or stolen vehicle tracking offer the best performance. Fina
April 17, 2012 Read time: 2 mins
RSS“Despite all the hype about hybrid and smartphone-based telematics solutions, embedded connected car systems still have a bright future,” says 5725 ABI Research telematics and navigation group director Dominique Bonte. “On the OEM side, solutions such as 1959 GM’s OnStar and 1684 Hyundai’s Blue Link offer more reliable safety and security functionality such as emergency calling. Similarly, embedded aftermarket systems for insurance telematics, road user charging, or stolen vehicle tracking offer the best performance. Finally, electric vehicles simply require embedded connectivity in order to remotely check battery charging status, which has even prompted 278 Ford to abandon its hybrid approach in the Ford Focus Electric.”

ABI Research predicts that the installed base of embedded OEM and aftermarket connected car systems is expected to grow from 41 million at the end of 2011 to 189 million by 2016.

However, car OEMs and Tier One suppliers are still facing multiple challenges in designing cost-effective, upgradeable, and easy-to-use embedded solutions and bringing them to the market rapidly. While vendors such as 260 Continental, Saab, and SAIC Roewe and the Genivi consortium are pinning their hopes on open source operating systems such as 1812 Android and Linux, others such as 1686 Toyota are looking to adopt cloud-based systems to achieve cost and scalability advantages.

As the connected lifestyle era continues to gain momentum, especially with younger users, automotive OEMs need to develop a solid connected car strategy as an absolute priority in order to retain control over the user experience, safety, and monetisation opportunities of next generation vehicles.

ABI Research’s new Connected Car Market Data report provides detailed forecasts of embedded, hybrid, and converged connectivity solutions including subscribers, service revenue, and hardware shipments and revenues. It is part of the recently launched Connected Car Research Service.

Related Content

  • March 22, 2012
    Decline in global shipments of PNDs
    According to a new research report from the analyst firm Berg Insight, global shipments of personal navigation devices (PNDs) declined to about 33 million units in 2011, while the number of subscribers using a turn-by-turn navigation app or service on their handset doubled in 2011 and reached 130 million worldwide. The subscriber base is forecasted to grow at a compound annual growth rate (CAGR) of 21.9 per cent to reach 340 million users worldwide in 2016.
  • April 19, 2013
    Global ADAS market forecast to reach US$261 billion by 2020
    Analysts at ABI Research forecast that the global market for ADAS systems will increase to more than US$261 billion by the end of 2020, representing a CAGR of 41%. “ADAS systems are increasingly being offered by mass-market OEMs such as Ford and Volkswagen,” said Gareth Owen, research analyst at ABI Research. “Whilst the majority are offered in bundles and sold as optional “driver-assist” packages, a growing number of OEMs are starting to fit some ADAS systems as standard equipment.” A key catalyst driving
  • January 26, 2017
    Fully autonomous vehicles ‘spur LiDAR sensors mass adoption’
    Cost-effective, high-resolution light detection and ranging (LiDAR) sensors capable of long-range object detection will be necessary for high to fully-automated driving applications. Demand for 3D mapping and imaging, better overall performance, automated processing of graphic data gathering and self-sufficient sensor with best-in-class performance in low-visibility conditions are factors driving the development and adoption of LiDAR sensors within the advanced driver assistance systems (ADAS) sensor suite
  • November 23, 2016
    Car OEMs target 2021 for rollout of SAE Levels 4 and 5 of autonomous driving
    New OEM smart mobility divisions, growing safety concerns relating to semi-autonomous driving, and recognition by national governments of the environmental and societal advantages of driverless vehicles will accelerate the deployment of more autonomous forms of driving, according to ABI Research. Its report, The Market Potential for Semi-Autonomous Driving, expects that semi-autonomous systems will continue to dominate the market over the next decade, with SAE level 2 and 3 systems accounting for 86 per