Skip to main content

Data protection - a road-block for driverless cars?

A new report by international law firm Gowling WLG warns that autonomous and connected vehicle manufacturers will need to get their head around new European data protection rules if driverless cars are to become a reality. Published just two years before Europe's General Data Protection Regulation (GDPR) comes into force, the report, Are you data driven? explores the latest issues in data protection and driverless vehicles and what they mean for consumers, featuring input from leading experts across the
May 27, 2016 Read time: 2 mins
A new report by international law firm Gowling WLG warns that autonomous and connected vehicle manufacturers will need to get their head around new European data protection rules if driverless cars are to become a reality.

Published just two years before Europe's General Data Protection Regulation (GDPR) comes into force, the report, Are you data driven? explores the latest issues in data protection and driverless vehicles and what they mean for consumers, featuring input from leading experts across the automotive industry.

Carried out on behalf of the UK Autodrive self-driving vehicles project, the report examines how data protection regulation developments will affect innovations in the development of driverless vehicles. This comes at an important time for the UK automotive industry as the country strives to become a global hub for the development of autonomous and connected vehicle technologies. The testing of driverless vehicles in the urban environment is due to start later this year.

Data protection presents challenges and opportunities that need to be explored and discussed as autonomous technologies become more of a feature on our highways. With only 15% of people feeling in control of their online personal data, and 80% of people not reading privacy notices, this white paper questions whether the industry is being helped or hindered by data protection regulation? And how will the General Data Protection Regulation influence the sector's progress?

Stuart Young, head of automotive at Gowling WLG, summarises the situation: "Vehicle manufacturers are going to have start thinking like social media providers - like the Google and Facebooks of this world. They will need to employ all the tools they use, like privacy notices and location-based consents, and be very aware that data protection compliance should not be taken lightly."

Related Content

  • March 28, 2022
    ETSC criticises road safety 'own goal'
    Safety group highlights concerns over data retrieval issues in collision investigations
  • February 11, 2015
    First trial of driverless vehicles, regulatory review launched
    The first trial of driverless cars is launched today in the Royal Borough of Greenwich, London. The Greenwich Automated Transport Environment project (GATEway) is one of three projects chosen by the Government to deliver demonstrations of automated vehicles in urban environments. The trial officially gets underway at Greenwich Peninsula today, attended by Business Secretary Vince Cable and Transport Minister Claire Perry, who also officially launched a regulatory review and the UK Government’s ‘Intro
  • June 4, 2015
    The future looks bright for ITS
    Professor Eric Sampson talks about the past successes of ITS, its potential for the future and the challenges the industry faces. If anybody should know when Intelligent Transport Systems started that person is Professor Eric Sampson, a visiting professor at both Newcastle and London City Universities. Having spent 40 years working for the UK’s Department of Transport and other public administrations, Professor Sampson now supports the European Commission on ITS systems and advises ERTICO ITS-Europe and ITS
  • July 17, 2012
    ITS technology reduces congestion, improves workzone safety
    As the road-building season gets under way in the US, the Federal Highway Administration has just published a White Paper which deals with the use of ITS technology in work zones. On 30 April 2009, the US Federal Highway Administration (FHWA) published a White Paper which was prepared by the US Department of Transportation (USDOT) to inform public agencies about the use of ITS to manage construction work zones. This is a particularly relevant topic given the large number of construction projects that are ex