Skip to main content

Continental concept vehicle addresses distracted driving

According to the US Department of Transportation (USDOT), an average of ten drivers in the US is killed and more than 1,100 people are injured every day as a result of accidents caused by distracted drivers. To address this ongoing concern, automotive supplier Continental has developed a concept vehicle, the driver focus vehicle, where driver assistance systems are linked to a highly versatile LED light strip to create a powerful tool against driver distraction. In its driver focus vehicle, Continental has
February 8, 2013 Read time: 3 mins
According to the 324 US Department of Transportation (USDOT), an average of ten drivers in the US is killed and more than 1,100 people are injured every day as a result of accidents caused by distracted drivers.

To address this ongoing concern, automotive supplier 260 Continental has developed a concept vehicle, the driver focus vehicle, where driver assistance systems are linked to a highly versatile LED light strip to create a powerful tool against driver distraction.

In its driver focus vehicle, Continental has integrated current advanced driver assistance active safety technology with a future interior monitoring system and visual human-machine interface (HMI) technology that provides the driver with a virtual safety-focused companion, or co-pilot, that constantly scans the vehicle's external and internal environments. Coupling these technologies works to make sure the driver's actions and attentiveness match the real time needs of the driving situation.

"The integration of surrounding and in-cabin safety technologies gives us the ability to create a very real relationship between the driver, the vehicle and the environment," said Helmut Matschi, executive board member and president of Continental's interior division. "With the driver focus vehicle technology we are for the first time able to communicate to the driver based on both the driving situation and in relation to his ability to react at this point in time. It represents the ultimate in HMI, delivering the integration of technology, information and safety systems in a way that supports and assists the driver toward a safer and more enjoyable experience."

"Human error is the single cause for about 80 per cent of traffic accidents. Among these, driver distraction is a serious issue and plays a major role. The reasons are complex and range from driver drowsiness and monotonous driving situations to increased driver stress and information overload”, said Dr Ralf Cramer, executive board member and president of the chassis and safety division of Continental. “To combat these realities, Continental utilises active safety technology to advise drivers of the dangers and assist if necessary.”

Interior safety technology in the driver focus vehicle includes:

•    An infrared driver analyser camera positioned in the vehicle's steering column which recognises a driver's facial behaviour, such as eye and head movements, that can indicate that the driver is drowsy or has his head turned away from the road in a critical situation.
•    Halo, an industry-first 360 degree in-cabin optical guidance feature that is integrated with both the interior infrared camera to assist with driver distraction and with ADAS technologies to alert the driver of critical situations.

Surrounding safety technologies include lane departure warning (LDW), adaptive cruise control (ACC) takeover and forward collision warning.

For more information on companies in this article

Related Content

  • Don’t drive drunk – or use a hands-free phone
    August 29, 2019
    Despite law changes, drivers’ bad habits have been creeping back in. TRL’s Dr Shaun Helman tells Adam Hill why using a phone at the wheel is just as distracting as driving after a few drinks esearch from as far back as 2002 (see box) suggests that driving while making a phone call – either hands-free or holding a handset to your ear – creates the same amount of distraction as being drunk behind the wheel. While it is notoriously hard to predict how alcohol will affect an individual (due to the speed of
  • Drive.ai self-driving tests with passengers in Frisco, Texas
    July 31, 2018
    Drive.ai is using self-driving vans to carry passengers on a near two-mile route in Frisco, Texas. According to a report by CBS News, the company is the first to launch such a test since an Uber vehicle driving in autonomous mode killed a pedestrian in Arizona. These vans will operate over the next six months, with a safety driver on board, and will travel between an office park and a nearby dining area and entertainment complex. Conway Chen, vice president at Drive.ai, says the service has been desi
  • Continental launches new connected vehicle technologies
    August 19, 2016
    Continental will be presenting several examples of its new applications and services for handling performance, vehicle management, logistics, and automated driving at this year's International Motor Show Commercial Vehicles (IAA Commercial Vehicles) in Hanover. These include the ContiPressureCheck system which monitors the pressure and temperature of all tires consistently, even while driving, and the dynamic eHorizon, a sensor system that supplies vehicles with real-time information, which allows the h
  • Auto safety initiative seeks to reduce driver errors
    December 2, 2013
    A push by the US National Highway Traffic Safety Administration to use technology to reduce traffic fatalities aims to keep drunk drivers off the roads by using in-vehicle technology that immobilises their cars. They are pushing for systems that prevent drivers from starting their cars, help cars avoid collisions and prevent vehicles from starting if the occupants don’t wear seat belts. "Ninety per cent of all crashes have an element of human error," NHTSA administrator David Strickland said. "We really