Car navigation systems market in three ASEAN countries to reach 2.08

The car navigation systems market in three ASEAN countries – Indonesia, Malaysia and Thailand – is expected to grow at a compound annual growth rate (CAGR) of 17.2 percent (2011-2018) to reach 2.08 million units in 2018, says a new report by Frost & Sullivan. Personal navigation devices (PNDs) are expected to dominate the ASEAN navigation systems market. The new analysis, Strategic Growth Opportunities in Navigation Systems Market in ASEAN, finds that the PND segment had a market share of 93 percent in 2011
September 18, 2013 Read time: 2 mins
The car navigation systems market in three ASEAN countries – Indonesia, Malaysia and Thailand – is expected to grow at a compound annual growth rate (CAGR) of 17.2 percent (2011-2018) to reach 2.08 million units in 2018, says a new report by Frost & Sullivan. Personal navigation devices (PNDs) are expected to dominate the ASEAN navigation systems market.

The new analysis, Strategic Growth Opportunities in Navigation Systems Market in ASEAN, finds that the PND segment had a market share of 93 percent in 2011, and will remain the preferred device in the future.

“The segment’s share however, is expected to drop, as consumers are slowly shifting towards embedded type navigation systems due to convenience and aesthetics,” said Frost & Sullivan consulting analyst, Automotive Practice, Asia Pacific, Firhan Nair. “The introduction of android phones and tablets that offer free navigational applications is also acting as a restraint for the overall navigation systems market.”

OEMs are currently offering navigation systems for higher grade models within the vehicle line-ups, but not all brands offer such systems. OE and dealer fitments only account for 7 per cent of the total navigation systems market in 2011.

Luxury brands such as 1731 BMW and 1685 Mercedes-Benz have standardised their offering of navigation systems across majority vehicle line-ups. Other brands are beginning to recognise this as a unique selling feature.

“The aftermarket segment will remain the dominant segment of the navigation systems market due to lower costs,” he concluded.
Location Based Systems

For more information on companies in this article

Related Content

  • RFID market will be worth over $70 billion over next five years
    April 17, 2012
    The market for RFID transponders, readers, software, and services will generate US$70.5 billion from 2012 to the end of 2017. The market was boosted by a growth of $900 million in 2011 and the market is expected to grow 20 per cent YOY per annum. Government, retail, and transportation and logistics have been identified as the most valuable sectors, accounting for 60 per cent of accumulated revenue over the next five years. “To date, the automotive sector has been a strong proponent of RFID, largely for immo
    Read More
  • Berg Insight: free floating car sharing served 5.6m members 2017
    April 20, 2018
    Free floating car sharing services utilised 40,000 vehicles and served 5.6 million members in 2017, according to a report released by Swedish internet of things firm Berg Insight. The study also forecasted that membership of the service will reach 14.3 million using around 102,000 vehicles by the end of 2022. This service allows members to pick up and drop-off cars anywhere within a designated area where parking is allowed. Users can access available cars without prior booking or be required to schedule
    Read More
  • Google maps the future of traffic and travel information?
    March 16, 2012
    Will the relentless growth of Google lead to it becoming the ultimate provider of travel information services? Huw Williams investigates Google’s strategy and David Crawford discovers what two principal rivals are doing to keep pace. In the first weeks of 2012 one company staked two divergent claims on the future of transport. One is the science fiction of only a decade ago, turned into reality: the driverless car. The other seems more prosaic, yet in its own way is just as significant a marker of the futur
    Read More
  • ITS America: building the infrastructure for V2X
    May 3, 2013
    By 2024, market penetration of factory fit DSRC-equipped vehicles in the US could rise to 30 per cent, according to US Department of Transportation AASHTO Deployment Analysis 2012, enabling widespread data communications services and kick-starting a national DSRC infrastructure. The question is: who will pay for the infrastructure in the first place? In an interview with Steve Bayless, director of telecomms and telematics at ITS America, Telematics Update investigated which key investors will benefit from s
    Read More

Highlighted Content