Car navigation systems market in three ASEAN countries to reach 2.08

The car navigation systems market in three ASEAN countries – Indonesia, Malaysia and Thailand – is expected to grow at a compound annual growth rate (CAGR) of 17.2 percent (2011-2018) to reach 2.08 million units in 2018, says a new report by Frost & Sullivan. Personal navigation devices (PNDs) are expected to dominate the ASEAN navigation systems market. The new analysis, Strategic Growth Opportunities in Navigation Systems Market in ASEAN, finds that the PND segment had a market share of 93 percent in 2011
September 18, 2013 Read time: 2 mins
The car navigation systems market in three ASEAN countries – Indonesia, Malaysia and Thailand – is expected to grow at a compound annual growth rate (CAGR) of 17.2 percent (2011-2018) to reach 2.08 million units in 2018, says a new report by Frost & Sullivan. Personal navigation devices (PNDs) are expected to dominate the ASEAN navigation systems market.

The new analysis, Strategic Growth Opportunities in Navigation Systems Market in ASEAN, finds that the PND segment had a market share of 93 percent in 2011, and will remain the preferred device in the future.

“The segment’s share however, is expected to drop, as consumers are slowly shifting towards embedded type navigation systems due to convenience and aesthetics,” said Frost & Sullivan consulting analyst, Automotive Practice, Asia Pacific, Firhan Nair. “The introduction of android phones and tablets that offer free navigational applications is also acting as a restraint for the overall navigation systems market.”

OEMs are currently offering navigation systems for higher grade models within the vehicle line-ups, but not all brands offer such systems. OE and dealer fitments only account for 7 per cent of the total navigation systems market in 2011.

Luxury brands such as 1731 BMW and 1685 Mercedes-Benz have standardised their offering of navigation systems across majority vehicle line-ups. Other brands are beginning to recognise this as a unique selling feature.

“The aftermarket segment will remain the dominant segment of the navigation systems market due to lower costs,” he concluded.
Location Based Systems

For more information on companies in this article

Related Content

  • ITS Australia honours winners and seeks future innovators at the Asia Pacific Forum
    June 9, 2015
    The 10 winners of the ITS Australia Asia Pacific Student Scholarships Program were announced at the opening plenary session of the Asia Pacific Forum. The winners, from China, Hong Kong, Indonesia, Japan, Korea, Malaysia, New Zealand, Singapore, Taiwan and Thailand, were each awarded Up to Aus$5000 cash towards expenses to attend the 2016 World Congress in Melbourne and an invitation to participate as a speaker.
    Read More
  • Europe fastest growing region for ITS, says report
    April 15, 2016
    According to Technavio’s latest report, the global intelligent transport systems (ITS) market is expected to exceed US$58 billion by 2020, growing at a CAGR of over eight per cent during the forecast period. The global ITS market is expected to grow moderately during the forecast period. The major customer segments of ITSs are public departments, municipal corporations, government organizations, car and truck leasing companies, and construction firms. “These systems help make traffic and fleet manag
    Read More
  • Transport problems need ''strong action from policymakers”
    June 7, 2012
    Taking advantage of the attendance of the heads of ITS Asia-Pacific, ITS America, Ertico – ITS Europe, and ITS Malaysia as the host nation of the recent 12th ITS Asia-Pacific Forum in Kuala Lumpur in April, ITS International initiated a round table discussion on the big ITS issues confronting the individual regions. For such a diverse collection of advanced and emerging nations spanning the globe, in terms of the advancement of ITS, a common single issue emerges above all others
    Read More
  • Keolis deploys shared mobility service in Bordeaux
    December 6, 2018
    Keolis has launched an on-demand shared mobility service in Bordeaux, France, in a bid to reduce congestion and the impact on the local environment. The Ke’op service operates in a 50km2 area and provides connections to the public transport network of the metropole, including tram lines A and B. Jean-Pierre Farandou, executive chairman of Keolis, says the service should enable the company to meet the needs of transport authorities in areas where density does not justify the installation of major transpor
    Read More

Highlighted Content