Bridgestone Europe buys TomTom Telematics in €910m mobility deal

The telematics business of data provider TomTom is to be snapped up by the European arm of Bridgestone in a €910m cash deal. Part of the Bridgestone Corporation tyre empire, Bridgestone Europe says the deal will speed up its “journey to becoming a mobility solutions leader in the region”. Bridgestone is making fleet solutions a “strategic priority”. In a statement, the company said: “New social, economic and technological megatrends are pushing the pace of change in the automotive industry and the fut
February 1, 2019 Read time: 2 mins
The telematics business of data provider 1692 TomTom is to be snapped up by the European arm of Bridgestone in a €910m cash deal.


Part of the Bridgestone Corporation tyre empire, Bridgestone Europe says the deal will speed up its “journey to becoming a mobility solutions leader in the region”.

Bridgestone is making fleet solutions a “strategic priority”. In a statement, the company said: “New social, economic and technological megatrends are pushing the pace of change in the automotive industry and the future of vehicles is connected, autonomous, shared and electric.”

Bridgestone has diversified from the rubber products for which it is best-known into data collection from sensors, data platforms and analytics.

It cites the “growing importance of fleets over individually-owned vehicles for transportation of people and goods” as the catalyst for the acquisition, suggesting that fleet owners require better tools to maximise productivity and minimise total cost of ownership.
Paolo Ferrari, CEO of Bridgestone EMEA, says: “We are now well-positioned in EMEA to accelerate our data-driven business, expand our fleet customer base and seize fast-growing, profitable opportunities in the automotive mobility industry.”

TomTom CEO Harold Goddijn said his company would continue to develop mapping products, “enabling faster map updates while lowering operational costs, paving the road towards autonomous driving”.

TomTom Telematics claims an installed user base of 860,000 vehicles, more than two-thirds of which are commercial. The company says it handles each day on average 800 million GPS positions, 3.3 million trips and 200 million inbound messages.

Location Based Systems

Related Content

  • October 22, 2018
    Grey areas: who's legally responsible for C/AVs?
    Connected and autonomous vehicles are an exciting development in the ITS sector – but amid the hype some big questions about their deployment remain unanswered, finds Ben Spencer Connected and autonomous vehicles (C/AVs) have the potential to change the way we travel - and to eliminate road fatalities. But policy makers and regulators will need to ensure user and public safety is included in future planning. The legal and insurance industries will have to catch up, too. For example, questions over who is
    Read More
  • June 1, 2016
    TomTom provides flexibility for Riyadh
    With five years of traffic disruption ahead and an inadequate traffic monitoring system, the authorities in Riyadh needed a solution – and quickly. In preparation for embarking on what is currently the world’s largest metro construction project, the Arriyadh Development Authority (ADA) in Riyadh needed to put in place measures to minimise the additional congestion and travel delays the five-year project would inevitably cause.
    Read More
  • December 5, 2018
    MaaS will be adopted quicker in Europe than in the US: here’s why
    A new report suggests that MaaS will be implemented more quickly in Europe than in the US – but why should this be? Ben Spencer examines the arguments
    Read More
  • April 30, 2020
    Intelligent powertrains could make cost cuts
    Intelligent vehicle powertrains could be a way of making substantial cuts in operating costs and emissions. David Crawford looks at some far-reaching initiatives in Europe and North America
    Read More

Highlighted Content