Skip to main content

BMW Group and Mobileye to use crowd sourced data for automated driving

BMW Group and Mobileye are to collaborate on introducing Mobileye's Road Experience Management (REM) data generation technology in newly-developed BMW Group models entering the market in 2018. They aim to crowd-source real-time data using vehicles equipped with camera-based advanced driver assist system (ADAS) technology to provide next-generation high definition (HD) maps for autonomous vehicle, which will require them to identify and update changes in the environment with near real-time speed enabling
February 24, 2017 Read time: 2 mins
6419 BMW Group and 4279 Mobileye are to collaborate on introducing Mobileye's Road Experience Management (REM) data generation technology in newly-developed BMW Group models entering the market in 2018.

They aim to crowd-source real-time data using vehicles equipped with camera-based advanced driver assist system (ADAS) technology to provide next-generation high definition (HD) maps for autonomous vehicle, which will require them to identify and update changes in the environment with near real-time speed enabling very short ‘time to reflect reality’.

BMW Group sensor data can be merged with data from different automakers, resulting in a larger scale of data used to create Mobileye's Global RoadBook to support and rapidly update HD maps with highly accurate localisation capabilities.

The cameras that enable to collect anonymised, fleet-wide data utilise Mobileye EyeQ processors and software to identify valuable information that is compressed and sent to the cloud. This data can be used to add a dynamic layer to current and future navigation maps, enabling BMW Group customers to access true real-time information on traffic density, potential road hazards, weather conditions, on-street parking and other information.

To support the rapid creation and updating of HD mapping, the BMW Group and Mobileye will transfer anonymised data to Here. Here will use this data and information to conduct real-time updates of Here HD Live Map, its real-time cloud service for partially, highly and fully automated vehicle, and enhance its Open Location Platform, ensuring an accurate depiction of the real world as it changes.

Related Content

  • January 9, 2023
    Synthetic data v the real thing
    ITS and smart cities thrive on data: but does all the data need to be real? Steve Harris of Mindtech explains why the answer could lie in combining elements of the real world with the synthetic
  • January 25, 2021
    Tactile Mobility's virtual virtuous circle
    Virtual sensors will allow a safer driving experience and reduce road maintenance costs. Tactile Mobility’s Eitan Grosbard talks to David Arminas about what once seemed 'pure sci-fi'...
  • May 29, 2015
    Big data and self-driving cars: New studies from ITF
    Two new reports launched by the International Transport Forum (ITF) during the Annual Summit of Transport Ministers in Leipzig, Germany, highlight issues for the transport sector: the use of big data and the trend towards automated cars. The ITF claims that failing to ensure strong privacy protection in the collection and processing of location data may result in a regulatory backlash against the technology, which could hamper innovation and limit the social and economic benefits the use of such data delive
  • March 13, 2017
    BMW to utilise Here Open Location Platform to develop digital services
    Automaker BMW Group is to utilise the Here Open Location Platform for the development and launch of its new digital driving services. By leveraging the next generation of Here's platform, BMW aims to create differentiated location-enriched services from the data generated by its connected cars and the Here data network. This includes combining car sensor data with other data streams available through the platform, such as from cities and the broader Internet of Things to build services using a powerfu