Skip to main content

Automotive navigation market to grow due to focus on autonomous cars, says report

The market for automotive navigation software, data, and location-based services is shifting as OEMs focus on bringing a mix of connected navigation experiences for drivers and using location data for ADAS and enabling self-driving cars, according to Strategy Analytics’ latest report. The report, Navigation Market: Maps for Self-Driving Cars Shift Segment's Focus - 2015 Update, features the service's most up-to-date navigation forecast, which is a combined figure that includes shipments of embedded navig
September 30, 2015 Read time: 2 mins
The market for automotive navigation software, data, and location-based services is shifting as OEMs focus on bringing a mix of connected navigation experiences for drivers and using location data for ADAS and enabling self-driving cars, according to Strategy Analytics’ latest report.

The report, Navigation Market: Maps for Self-Driving Cars Shift Segment's Focus - 2015 Update, features the service's most up-to-date navigation forecast, which is a combined figure that includes shipments of embedded navigation software and hybrid navigation solutions. This forecast predicts an increasing number of shipments between 2013 and 2022 globally, with a CAGR of 13 per cent.

More vehicles with line-fit infotainment systems with navigation are shipping in emerging markets, such as China. Beyond embedded solutions, the market for brought-in navigation solutions is growing as well, as OEMs deploy smartphone integration solutions that enable the use of smartphone-based navigation on in-dash displays.

This report covers a range of topics all related to the subject of automotive navigation, including map providers for infotainment and self-driving cars; navigation software solution providers; traffic information providers and the current market landscape; parking information services and providers; along with forecasts for navigation and traffic availability in infotainment systems.

"The market for navigation will continue to grow due to a mix of factors, including new use cases where embedded maps are used for ADAS and enabling self-driving cars and lower cost embedded navigation solutions," said Greg Basich, senior analyst, Automotive Infotainment & Telematics service at Strategy Analytics.

A range of companies, ranging from 7643 Here, 1692 TomTom, and tyre supplier 260 Continental are developing variations on highly precise maps for ADAS and autonomous driving. Other companies, such as 7430 NNG and 573 Telenav, are seeing increasing growth in the navigation market with a range of solution types, from embedded and hybrid to brought-in navigation products.

"High-precision navigation data will play an increasingly important role as the auto industry develops semi- and eventually fully autonomous cars," said Angelos Lakrintis, analyst, Autonomous Vehicles Service at Strategy Analytics.

For more information on companies in this article

Related Content

  • Vehicles to become the new living space, say researchers
    January 6, 2017
    Improvements in advanced driver assistance system (ADAS) sensors are driving automation features in original equipment manufacturer (OEM) vehicles. By collaborating with leading technology providers in the autonomous driving space, OEMs have an opportunity to transform into mobility service providers and introduce levels 4 and 5 autonomous cars earlier than expected, say Frost & Sullivan researchers. With several suppliers already at work on over-the-air upgrades, the adoption of this feature is expected be
  • TomTom Telematics and Shell collaborate on telematics and fleet management
    November 11, 2015
    TomTom Telematics and Shell are to cooperate to offer businesses in Europe a complete fuel management solution using the TomTom Telematics fleet management platform Webfleet alongside Shell fuel management services. As a result of this agreement, TomTom Telematics will launch a service that integrates euroShell Cards data into its Webfleet platform, making fuel transactions and fuel management information available for users in one system. “TomTom Telematics has a strong portfolio and high performanc
  • Automotive brake systems sector to increase at a CAGR of 7%
    May 2, 2013
    A new report from companiesandmarkets.com forecasts that the automotive brake systems market will increase at a compound annual growth rate (CAGR) of 7.14 per cent over the next five years, rising from a valuation of US$20.2 billion at the beginning of 2013, to hit a market value of US$28.5 billion by the end of 2018. Automotive brakes have evolved from simple wooden block brakes to today’s disc and drum brakes with electronic assistance, or electronic brake systems (EBS), which can be composed of such func
  • Apple CEO says ‘massive change’ is coming to auto industry
    October 21, 2015
    Apple CEO Tim Cook has given the latest sign that the iPhone maker is planning an assault on the car industry, saying there is a ‘massive change’ in the market, according to the Telegraph. Speaking at the Wall Street Journal's WSJDLive conference this week, Cook talked of the growing importance of software in the car of the future, the rise of autonomous vehicles and the shift from an internal combustion engine to electrification. "It would seem like there will be massive change in that industry, mass