Skip to main content

Automatic driving creates billion dollar market

A new study, Autonomous Driving, by Roland Berger Strategy consultants finds that automatic driving will generate additional revenue volume of up to US$40 billion in component sales in the period through 2030. In addition, new software solutions needed for automated driving will reach a global market volume as high as 20 billion dollars by 2030. There are specific technologies to be mastered, to a large extent unknown territory for both OEMs and suppliers and considerable investments will be needed to de
December 5, 2014 Read time: 2 mins
A new study, Autonomous Driving, by Roland Berger Strategy consultants finds that automatic driving will generate additional revenue volume of up to US$40 billion in component sales in the period through 2030. In addition, new software solutions needed for automated driving will reach a global market volume as high as 20 billion dollars by 2030.

There are specific technologies to be mastered, to a large extent unknown territory for both OEMs and suppliers and considerable investments will be needed to develop these and the required capabilities

Automatic driving has the potential to fundamentally transform the automotive industry in the coming years – be it through innovative software technologies and vehicle models or new ways of using cars, such as "mobility on demand". The expectation is that cars will be able to drive completely autonomously from 2030 onward, without the driver taking an active role. The market potential for the automotive industry is huge.

The Roland Berger experts expect sales of components like cameras, sensors and communication systems to add some US$30 to 40 billion to the size of the global market. Further revenues worth US$10 to 20 billion could then be generated from the sale of advanced software and related services.

"Automatic driving will initially become established in a gradual process, but after 2030 it will bring a real revolution to the auto industry," explain Wolfgang Bernhart and Marc Winterhoff, senior partners at Roland Berger Strategy Consultants. "So OEMs and suppliers should already be thinking about the role they want to occupy in this market of the future, and design their business model around that."

Related Content

  • Investigating charging methods for open road tolling
    January 30, 2012
    Toll system suppliers are considering service structures and technologies needed to address issues of social exclusion in open road tolling. Jason Barnes asked Telvent's Pat McGowan to explain moves to address the needs of all toll customers
  • When will Google wake up to MaaS gold mine?
    December 3, 2018
    Mobility services are a potential gold mine for data-hungry tech companies. That being the case, Andrew Bunn asks: what exactly happens when giants such as Google and Amazon decide to get their teeth into MaaS? There are many different perspectives on Mobility as a Service (MaaS), with many different views on what the latest and future applications of technology are going to bring to transportation infrastructure. However, there is one question that does not seem to come up at all. Up to now, MaaS-relate
  • Delphi teams with BlackBerry on autonomous driving operating system platform
    September 26, 2017
    Autonomous driving technology supplier Delphi Automotive is to partner with BlackBerry to provide the operating system for its autonomous driving system. Delphi and BlackBerry QNX will collaborate to bolster software performance and safety in their operating system to advance autonomous driving technology.
  • Cooperative systems and privacy not mutually exclusive
    February 1, 2012
    Are co-operative systems and personal privacy mutually exclusive? Not necessarily, says Neil Hoose. But the more advanced the application, the greater the concession of privacy may have to become. ITS Stockholm in 2009 and the Cooperative Mobility Showcase event which took place alongside Intertraffic in Amsterdam in March this year both featured live, on-street demonstrations of safety and driver information applications that used Vehicle-to-Infrastructure (V2I) and Vehicle-to-Vehicle (V2V) communications,