Skip to main content

Auto safety initiative seeks to reduce driver errors

A push by the US National Highway Traffic Safety Administration to use technology to reduce traffic fatalities aims to keep drunk drivers off the roads by using in-vehicle technology that immobilises their cars. They are pushing for systems that prevent drivers from starting their cars, help cars avoid collisions and prevent vehicles from starting if the occupants don’t wear seat belts. "Ninety per cent of all crashes have an element of human error," NHTSA administrator David Strickland said. "We really
December 2, 2013 Read time: 2 mins
A push by the US 834 National Highway Traffic Safety Administration to use technology to reduce traffic fatalities aims to keep drunk drivers off the roads by using in-vehicle technology that immobilises their cars. They are pushing for systems that prevent drivers from starting their cars, help cars avoid collisions and prevent vehicles from starting if the occupants don’t wear seat belts.

"Ninety per cent of all crashes have an element of human error," NHTSA administrator David Strickland said. "We really need to focus on what more we can do to address these risks."

The insurance industry and auto safety experts predict the government's initiative will improve driving safety, leading to fewer claims and deaths.

"This is the holy grail," said Russ Rader, spokesman for the Insurance Institute of Highway Safety.

Much of the technology already exists. Cars equipped with optional collision warning and automatic braking systems have already been demonstrated. Vehicles sound a warning when a passenger isn’t wearing a seat belt; car makers can already link that to the car's transmission to prevent the car from moving.

Now NHTSA and a coalition of seventeen car makers are working on the Driver Alcohol Detection System for Safety or DADDS, which uses sensors in the cabin to measure blood-alcohol content by breath or touch to ensure a driver is below the legal 0.08 per cent threshold for impairment.

Drunk driving killed more than 10,000 people last year, about a third of traffic deaths. About 3,000 people are killed annually in crashes they would have survived if they had buckled up, according to NHTSA.

For more information on companies in this article

Related Content

  • Houston Police: increase in crashes when red-light safety cameras removed
    November 7, 2014
    A new report shows a 30 per cent increase in fatal traffic collisions and a 117 per cent increase in total traffic crashes at 51 intersections in Houston where red-light safety cameras once stood. New figures from the Houston Police Department released by the National Coalition for Safer Roads (NCSR) show total traffic collisions more than doubled from 4,147 in 2006-2010 when cameras were in use to 8,984 in 2010-2014, when cameras were not in operation. The city ended its red-light safety camera program
  • Rural roads: deadlier than you THINK!
    October 9, 2014
    The UK government’s THINK! road safety website is launching a new campaign to warn drivers of the dangers of country roads. It says 60 per cent of people killed on Britain’s roads die on rural roads and new research shows many more drivers are needlessly putting themselves at risk of an accident. Three people die each day on average on rural roads; the number of people killed on country roads is nearly 11 times higher than on motorways. A shocking 25 per cent of drivers report having had a near miss o
  • Road safety systems implementation needs legislation
    February 27, 2012
    A few years back, as part of ongoing efforts to better myself, I took to reading the literary classics. I
  • Multi-modal’s long road into the transportation mainstream
    June 4, 2015
    Andrew Bardin Williams looks at 20 years of multimodal transport in the Sun Belt and beyond and the key requirement for user engagement. Phoenix residents will head to the polls in August to decide whether to implement a three-tenths of a cent sales tax to fund the city’s new multimodal transportation plan. It will be the second transportation-related sales tax hike in the past 15 years yet city officials and advocates expect the resolution to easily pass—despite the strong anti-tax environment that has dom