Skip to main content

Auto safety initiative seeks to reduce driver errors

A push by the US National Highway Traffic Safety Administration to use technology to reduce traffic fatalities aims to keep drunk drivers off the roads by using in-vehicle technology that immobilises their cars. They are pushing for systems that prevent drivers from starting their cars, help cars avoid collisions and prevent vehicles from starting if the occupants don’t wear seat belts. "Ninety per cent of all crashes have an element of human error," NHTSA administrator David Strickland said. "We really
December 2, 2013 Read time: 2 mins
A push by the US 834 National Highway Traffic Safety Administration to use technology to reduce traffic fatalities aims to keep drunk drivers off the roads by using in-vehicle technology that immobilises their cars. They are pushing for systems that prevent drivers from starting their cars, help cars avoid collisions and prevent vehicles from starting if the occupants don’t wear seat belts.

"Ninety per cent of all crashes have an element of human error," NHTSA administrator David Strickland said. "We really need to focus on what more we can do to address these risks."

The insurance industry and auto safety experts predict the government's initiative will improve driving safety, leading to fewer claims and deaths.

"This is the holy grail," said Russ Rader, spokesman for the Insurance Institute of Highway Safety.

Much of the technology already exists. Cars equipped with optional collision warning and automatic braking systems have already been demonstrated. Vehicles sound a warning when a passenger isn’t wearing a seat belt; car makers can already link that to the car's transmission to prevent the car from moving.

Now NHTSA and a coalition of seventeen car makers are working on the Driver Alcohol Detection System for Safety or DADDS, which uses sensors in the cabin to measure blood-alcohol content by breath or touch to ensure a driver is below the legal 0.08 per cent threshold for impairment.

Drunk driving killed more than 10,000 people last year, about a third of traffic deaths. About 3,000 people are killed annually in crashes they would have survived if they had buckled up, according to NHTSA.

For more information on companies in this article

Related Content

  • UN safety drive for 30 km/h speed limit
    May 20, 2021
    Child Health Initiative global ambassador Zoleka Mandela says: 'Above 30 is a death sentence'
  • Majority of Brits do not think AVs will reduce accidents, says Axa
    December 3, 2018
    Three-quarters of UK residents do not believe driverless cars will improve road safety, even though 90% of accidents are caused by human error. In a survey of 2,000 respondents, insurance firm Axa says only a third of UK residents believe driverless cars would be better for the environment and only 25% think the technology will improve safety for pedestrians. Axa emphasises that motorists are confused by the definition of a driverless car as well as by what sort of autonomous technology is available in mo
  • Majority of Brits do not think AVs will reduce accidents, says Axa
    December 3, 2018
    Three-quarters of UK residents do not believe driverless cars will improve road safety, even though 90% of accidents are caused by human error. In a survey of 2,000 respondents, insurance firm Axa says only a third of UK residents believe driverless cars would be better for the environment and only 25% think the technology will improve safety for pedestrians. Axa emphasises that motorists are confused by the definition of a driverless car as well as by what sort of autonomous technology is available in mo
  • Fuel for Thought: The what, why and how of motoring taxation
    May 15, 2012
    The Institute for Fiscal Studies (IFS) has highlighted the dilemma facing many governments – motoring tax income set to fall even as traffic rises - in an analysis of the decline in the amount of revenue collect from fuel duty and VED (vehicle excise duty) in the UK. The collapse in income from motoring taxation will be caused by increasingly fuel efficient petrol and diesel cars, and the predicted large-scale take-up of electric vehicles.