Skip to main content

ADAS ‘fastest growing sector’ in automotive field

According to the latest research by RnR Market Research, Advanced Driver Assistance Systems (ADAS) has been one of the fastest-growing sectors in automotive field and is expected to register a CAGR of 32 per cent during 2014-2019. Currently, developed countries in Europe and America have had nearly eight per cent of new vehicles equipped with ADAS, in contrast to about two per cent in emerging markets. It is predicted that over 25 per cent of new vehicles will carry ADAS by 2019 globally. The Global a
July 7, 2015 Read time: 4 mins
According to the latest research by RnR Market Research, Advanced Driver Assistance Systems (ADAS) has been one of the fastest-growing sectors in automotive field and is expected to register a CAGR of 32 per cent during 2014-2019.

Currently, developed countries in Europe and America have had nearly eight per cent of new vehicles equipped with ADAS, in contrast to about two per cent in emerging markets. It is predicted that over 25 per cent of new vehicles will carry ADAS by 2019 globally.

The Global and China Advanced Driver Assistance System (ADAS) Industry Report, 2015-2019 indicates that ADAS consists mainly of sensors, chips (with signal processing and data computing chips as its core), algorithm software, etc. Sensors are usually developed and supplied by system integrators; chips and algorithm software are generally co-developed by semiconductor companies and system integrators, as well as complete vehicle makers when it comes to application in specific models. System integrators not only have the most direct and close relationship with complete vehicle makers, but also are the suppliers of integrated ADAS solutions.

In passenger vehicle field, ADAS integrators are large in number, mostly being large auto parts companies. At present, the leading companies are technologically developing toward combination and integration of active safety with passive safety and integration of multiple ADASs. These integrations, while improving intelligence and safety, can reduce space used and costs.

By region, 260 Continental AG, 7207 Delphi and 4306 Denso Corporation are system integrators holding the highest market share in Europe, America and Asia, respectively. Globally, Continental AG boasts the largest market share, as well as number one as concerns researchers and capital investment in ADAS and automated driving technology. The world's top five system integrators make up more than 65 per cent of market share, with the remaining occupied by 8036 Valeo, TRW, 5026 Magna, 226 Hella, 598 Panasonic, Gentex, etc.

Compared with passenger vehicles, the system integrators that are supplying ADAS for commercial vehicles are highly concentrated, with 4319 WABCO, Continental AG and 311 Bosch eyeing 60 per cent global market share.

China's ADAS industry is also in rapid development over the years. Some companies backed by colleges, universities and other research institutions have the research and development ability of core algorithm and have received market recognition.

At the same time, some traditional auto parts manufacturers represented by INVO Automotive Electronics, Jinzhou Jinheng Automotive Safety System and HiRain Technologies are flooding into the ADAS market and have realised OEM installation by virtue of resources from the original vehicle manufacturers.

In addition, the booming ADAS industry is also favoured by capital market, some established or emerging companies such as INVO Automotive Electronics and Forward Innovation Corporation sold partial stake to listed companies. However, the technological gap is still obvious, with a majority of ADAS integration companies deficient of core algorithm or lagged far behind foreign rivals. With most products supplied to independent vehicle factories, it's rather difficult for them to enter the supply chain of joint venture factories at this stage.

The global market for advanced driver assistance systems has grown substantially in recent years; the market size has grown from US$1.05 billion in 2010 to about 4.3 billion in 2014.

Currently most major ADAS technologies attracting less than 10 per cent penetration rates, but in the near future, park assist system (PAS), lane departure warning system (LDWS) and Blind-Spot Detection (BSD) would be the first three ADAS applications to reach more than ten per cent penetration rates. In terms of different areas, in 2014 the largest penetration rate of ADAS was still in Europe with a penetration rates around 9.86 per cent.

Globally ADAS manufacturers concentrated in Europe, America and Taiwan. Denso, Delphi, Bosch and Continental are the leaders in this market. Leading manufacturers mainly invest in ACC and BSD, and Hella spend the most on BSD. In 2014, Continental ranked 1st in the global ADAS market with a market share over 17 per cent.

For more information on companies in this article

Related Content

  • Road safety market worth US$3.63 billion by 2020
    December 22, 2015
    According to a new market research report, Road Safety Market by Solution (Red Light Enforcement, Speed Enforcement, Incident Detection Systems, Bus Lane Compliance, Automatic License Plate Recognition), by Service, by Region - Global Forecast to 2020, published by MarketsandMarkets, the size of the road safety market is estimated to grow from US$2.35 billion in 2015 to US$3.63 billion by 2020, at a compound annual growth rate (CAGR) of 9.1 per cent. With an increase in the number of road fatality rate, the
  • Groups seek electronic collision alert devices on big trucks
    February 20, 2015
    The US Advocates for Highway and Auto Safety, the Truck Safety Coalition, the Center for Auto Safety and Road Safe America have filed a petition with the National Highway Traffic Safety Administration (NHTSA) requesting that the agency initiate rulemaking to require forward collision avoidance and mitigation braking (F-CAM) systems on all new large trucks and buses with a gross vehicle weight rating (GVWR) of 10,000 pounds or more. F-CAM technology uses radar and sensors to first alert the driver and then t
  • Trends in automotive technology
    March 14, 2012
    Continental has become a leading player in vehicle technology and telematics. The firm’s executive board chairman Elmar Degenhart describes to Jason Barnes Continental’s views on the ‘megatrends’ of the automotive industry Strategic moves to diversify Continental’s business from rubber-related products began in the late 1990s with the acquisition of ITT Teves and its brake business. This brought on board know-how relating to the then new electronic stability control (ESC) systems which today form an import
  • US MAP-21 legislation reignites detection sensor market
    November 2, 2012
    The latest study by IHS Research estimates detection sensor revenues declined by 4.3 percent in 2011 to US$102.2 million. However, recent events suggest demand for detection sensors, which are used to help optimise traffic flows and reduce roadway congestion, is likely to improve over the near term. The main cause for optimism is the recent and unexpected passage of the MAP-21 act by the US congress. MAP-21 legislation will set aside US$105 billion for improvements to America’s surface transportation infras