Skip to main content

Study shows road markings deliver cost-effective road safety

Road markings are among the most cost-effective solutions to make roads safer. A recent study carried out for the American Glass Bead Manufacturer’s Association quantifies by just how much Despite only making up 23% of the US mileage, fatalities on America’s rural two-lane highways made up 57% of all traffic fatalities in 2009 — resulting in more than $77Bn in losses for that year alone. Moreover, a rural motorist is 2.7 times more likely to be involved in a fatal crash per mile travelled than their urban
June 20, 2012 Read time: 4 mins
Jon Sproul, general manager of Swarco Industries

Road markings are among the most cost-effective solutions to make  roads safer. A recent study carried out for the American Glass Bead  Manufacturer’s Association quantifies by just how much

Despite only making up 23% of the US mileage, fatalities on America’s rural two-lane highways made up 57% of all traffic fatalities in 2009 — resulting in more than $77Bn in losses for that year alone. Moreover, a rural motorist is 2.7 times more likely to be involved in a fatal crash per mile travelled than their urban counterpart.

The TTI study, entitled An Evaluation of the Effectiveness of Wider Edge Line Pavement Markings, shows that, just by using six inch (15.25cm) line marking, instead of the still widely used four inch edge line, there is a dramatic improvement in safety and reduction of fatalities on rural two-lane highways.
In its recommendations, the TTI study says, “Agencies can use the results herein to develop a policy for six inch edge lines on their rural, two lane highways. Wider edge lines have been shown to reduce total crashes 15-30%, and fatal plus injury crashes 15-38%.

Comparative Benefit-Cost Ratios by Policy
Wider Edge Lines  
 $32.87-$55.20
 for every $1.00 invested
 Rumble Strips  $37.00-$46.00
 for every $1.00 invested
Chevrons  $8.60-$45.90
 for every $1.00 invested
RRPMs 
 $13.16    
 for every $1.00 invested

The study also looked at other road marking systems and assessed their safety and cost benefits, including rumble strips, chevrons, and raised retroreflective markers

In addition, the benefit-cost ratio for wide edge lines is $33 to $55 for each $1 spent, which is similar to rumble strips. If an agency is considering installing rumble strips as a safety countermeasure but concerned about the potential noise or pushback from the bicycle community, wider edge lines appear to offer similar results but without the concerns often associated with shoulder rumble strips.”

Many states have adopted wider edge lines on a variety of roads for a variety of reasons. The adoption has been slow and uncoordinated, without sound empirical findings to support their policy choice. The recent analysis of data from three states provides the necessary evidence to support the adoption of wider edge lines on rural two-lane highways. Based on the results of the cost benefit analysis above, state DOTs can now have further reassurance that their actions are in the best economic interest of society as well.

Since the safety benefits of wider edge lines are now better documented with rigorous statistical analyses, TTI says it would be beneficial if the MUTCD could be amended so that the minimum edge line width on rural two-lane highways was six inches. Agencies would then be able to implement the policy in a uniform and consistent manner.

Asked to comment on the TTI report, prepared on behalf of the 5963 American Glass Bead Manufacturer’s Association (AGBMA), Jon Sproul, general manager of glass bead and road marking material manufacturer 129 Swarco Industries and a member of the association, said the TTI report is a major contribution towards improving safety on the roads.

“While previous studies always found that edge markings have a positive impact on traffic safety, no reliable statistical data was available to support the hypothesis that wider edge lines further improve traffic safety. The TTI report is based on recent statistically sound data and several surveys conducted over the past decade. The findings confirm that an increase of merely two inches in the width of edge lines will provide better guidance and visibility and hence reduce the number of crashes on rural two-lane highways,” says Sproul and emphasises that road markings still remain among the most cost-effective and reliable solutions to make roads safer.


Related Content

  • March 19, 2014
    Weigh in motion helps Caltrans minimise road damage
    Colin Sowman finds out why California is still expanding its already comprehensive weigh-in-motion (WIM) system. California has the most complete weigh-in-motion (WIM) system in the United States and recently announced a US$1.6 million contract for another Commercial Vehicle Enforcement Facility (usually called a weigh station) near Mountain Pass. According to the California Department of Transportation (Caltrans), the aim is not to persecute offenders but to track vehicle weights in order to prevent or
  • May 30, 2014
    Texas moves to prevent wrong-way drivers
    A study has shown the extent and ramifications of wrong way driving and proposed cost-effective countermeasures. Wrong way driving collisions occur relatively infrequently but the results can be devastating. Statistics from the US National Transportation Safety Board, an independent, federal all-modes agency, reveal that wrong way (WW) driving, account for only about 3% of accidents on high-speed divided highways but are much more likely to result in fatal and serious injuries.
  • January 8, 2013
    Real time traffic control aids travel time reduction
    An IBEC working group session at ITS World Congress in Vienna in October was presented with an example of a very cost-effective means for reducing traffic travel time. There is no doubt that adaptive real-time traffic control is a very cost-effective ITS application”, Dr Ronald van Katwijk told an IBEC (International Benefits, Evaluation & Costs) working group session at the 2012 ITS World Congress in Vienna. The senior consultant with Netherlands consultant TNO and TrafficQuest, the Dutch Centre for Expert
  • January 11, 2013
    Real time traffic control aids travel time reduction
    An IBEC working group session at ITS World Congress in Vienna in October was presented with an example of a very cost-effective means for reducing traffic travel time. There is no doubt that adaptive real-time traffic control is a very cost-effective ITS application”, Dr Ronald van Katwijk told an IBEC (International Benefits, Evaluation & Costs) working group session at the 2012 ITS World Congress in Vienna. The senior consultant with Netherlands consultant TNO and TrafficQuest, the Dutch Centre for Expert